|
Confessions of an Advertising Man
|
| List Price: | £9.99 |
| Price: | £7.49 & eligible for FREE Super Saver Delivery on orders over £5. Details |
Availability: Usually dispatched within 9 to 13 days
Dispatched from and sold by Amazon.co.uk
16 new or used available from £7.49
Average customer review:
Product Description
Confessions of an Advertising Man is the distillation of all the successful Ogilvy concepts, tactics and techniques that made this book an international bestseller. Regarded as the father of modern advertising, David Ogilvy created some of the most memorable advertising campaigns that set the standard for others to follow. Anyone aspiring to be a good manager in any kind of business should read this.
Product Details
- Amazon Sales Rank: #5554 in Books
- Published on: 2004-08-01
- Original language: English
- Number of items: 1
- Binding: Paperback
- 208 pages
Customer Reviews
An enjoyable read and a classic
This book is another by David Ogilvy that was a pleasure to read from cover to cover. It's great fun, wittily written, and full of good points. The advertisements are, of course, rather different from those we are used to seeing today, but the thinking and approach are as relevant as ever.
Confessions of an Ad Man
Brilliant - not only great advice in running an agency but general principles in life.
Easy to read, good design
This is a good edition of the classic of Mr. Ogilvy. I like it, easy to read and easy and good design.
What this book means for all advertisers just advertisers know.
Good to carry everywhere.
