Product Details

• Amazon Sales Rank: #244918 in Books
• Published on: 2007-07-16
• Number of items: 1
• Binding: Paperback
• 256 pages

Writing Magazine
'Able to offer informed guidance for the writer.'

The good book guide, August 2007
Your book, however brilliant, will have to compete for attention with the 120,000 other titles that are published in Britain each year. Drawing on her extensive experience in book marketing, the author offers advice and encouragement on how to work with publishers and agents, or go it alone. Covering such topics as organizing a launch event, getting publicity in the local media, and keeping the momentum going after publication, it is up-to-date and eminently practical.

Writing Magazine
'she is well qualifies to offer advice on finding an agent or a publisher and to working with then on the promotion of your book'

Customer Reviews

Valuable information on getting your book published
This book offers valuable information which will enhance your chances of getting published. I found chapter 3 particularly worthwhile as it provides an insight into how publishers market a book; Chapter 4 on preparing your manuscript for submission is the best I have read on the subject. Later chapters cover how to find an agent, approaching publishers and even how to set up an authors website. The final chapters are particularly aimed at how you can help maximise your book sales post publication.

If you are planning to present your work of fiction or non-fiction to agents or publishers then I highly recommend that you read this book.

An essential author's guide
Very well written. Academic. This book was full of information; information that was up to date, relevant and a must for any author. This book was very good value for money.

Invaluable
This book opened my eyes, as a first time author, to the fact that when you scribble The End on your manuscript, you should in many ways be thinking The Beginning. There are any number of books out there about the process of writing, and the dos and don'ts of submitting to agents and publishers, but Alison Baverstock has addressed the rather daunting business of what authors themselves can do, before and after getting into print, to give the precious fruits of their labours the best chance of actually selling.

As she points out, the frightening reality is that in the UK there are likely to be some 400 other titles published the same day as yours, and unless you have an established track record you can't assume that the publisher, who has to operate in a pretty tough commercial environment, will be able to put extra resources into your particular book.

Like it or not, the author is part of the marketing mix and should be ready not only to work constructively with the publisher, but to be imaginative and proactive on his or her own behalf.

This book explains how, and I must say I found it invaluable: lots of clear, practical guidance (with real examples) on publicity and promotion, press releases, interviews, events, readings and the rest - in short, the wherewithal to get your book in front of potential buyers and keep it there.