Product Details

• Amazon Sales Rank: #287185 in Books
• Published on: 1996-02-19
• Binding: Paperback
• 320 pages

Synopsis
The average shopper often buys food on trust with little idea of its true quality. This work, by an award-winning writer examines all the foods we routinely buy, asking how they match up to the standards that modern food consumers are increasingly demanding.

Customer Reviews

Thought provoking
This book details how and what to eat, why it matters and why we should worry about what's going on in the food world.

You can see her frustration about how people are ignoring some of the issues. How, instead of treating food as an important thing in our world we're treating it quite badly. She has some rants against instant food and devitalised food but they're relatively restrained. It's much more readable than some of the others on this topic and the only reason I didn't give it 5* is that as a 11 year old book it's a little dated, but the core message remains, you are what you eat and with the rubbish that people are eating at the moment what is that making us?

Really important book - new edition needed
This crisply written, witty, succinct guide to the horrors that lurk beneath the forced jollity of our supermarket food marketing is the best on its subject. Read it and you will never trust mass-produced food again. Three cheers for the tireless energy and good sense of its author, whose other books are likewise excellent.

But it's ten years old now, and while still entirely worth reading it could be reissued with updated information and perhaps alternative stockists. Publishers mystify me; one would think they would seize on books like this, but they don't.

An amazing eye-opener to how food is really produced.
This book describes knowledgeably how the majority of our food is produced in ways that not only harm the animals and plants involved but also badly effect their quality and taste. Far from putting you off your food altogether, Joanna Blythman urges you to seek out the very best you can find and enjoy taste and texture that normally you wouldn't get. I highly recommend it to people who are concerned about what they eat, but everyone should be aware of the issues raised in this book.