Product Description

A revised and updated edition of the weight-loss classic!

Product Details

• Amazon Sales Rank: #249 in Books
• Published on: 2007-12-17
• Original language: English
• Binding: Paperback
• 176 pages

Synopsis
Would you like to eat whatever you want and still lose weight? Would you like to feel really happy with your body? Are you unable to lose those last 10 pounds? Do you find it difficult to say no to second helpings? Do you get disheartened about your eating habits and your weight? Then this amazing book and CD can help you! Welcome to a revolutionary way to stop overeating, control cravings and feel totally motivated to take exercise. Paul McKenna has developed a breakthrough weight-loss system that re-patterns your thoughts, attitudes and beliefs about yourself, your health and food to help you easily take control of your diet and lose weight permanently. As you use Paul's amazing system, the latest psychological techniques will automatically help you to start losing weight straight away! You can use it again and again to make you feel happier about yourself as you go all the way to your ideal shape, size and weight.

From the Inside Flap
WOULD YOU LIKE TO EAT WHATEVER YOU WANT AND STILL LOSE WEIGHT?
Would you like to feel really happy with your body?
Are you unable to lose those last 10 pounds?
Are you a late-night snacker?
Do you find it difficult to say no to second helpings?
Do you get disheartened about your eating habits and your weight?
Then this amazing book and CD can help you!

Welcome to a revolutionary new way to stop overeating, control cravings and feel totally motivated to take exercise. Paul McKenna has developed a breakthrough weight-loss system that re-patterns your thoughts, attitudes and beliefs about yourself, your health and food to help you easily get control of your diet and lose weight permanently.

As you use Paul’s amazing system, the latest psychological techniques will automatically help you start losing weight straight away! You can use it again and again to make you feel happier about yourself as you go all the way to your ideal shape, size and weight.

"I lost weight long term and re-established a relaxed relationship with food. I honestly believe diets don't work. Paul McKenna's method does!’’

Kirsty Young.

From the Back Cover
WOULD YOU LIKE TO EAT WHATEVER YOU WANT AND STILL LOSE WEIGHT?
Would you like to feel really happy with your body?
Are you unable to lose those last 10 pounds?
Do you find it difficult to say no to second helpings?
Do you get disheartened about your eating habits and your weight?
Then this amazing book and CD can help you!
PROVEN OVER 70% SUCCESS RATE
Welcome to a revolutionary new way to stop overeating, control cravings and feel totally motivated to take exercise. Paul McKenna has developed a breakthrough weight-loss system that re-patterns your thoughts, attitudes and beliefs about yourself, your health and food to help you easily take control of your diet and lose weight permanently.
As you use Paul’s amazing system, the latest psychological techniques will automatically help you start losing weight straight away! You can use it again and again to make you feel happier about yourself as you go all the way to your ideal shape, size and weight.
‘I lost weight long term and re-established a relaxed relationship with food. I honestly believe diets don't work. Paul McKenna's method does!’
Kirsty Young

Customer Reviews

I'm a major sceptic and it worked for me!
I am very sceptical about 'self-help' books, they seem to state the obvious and make you pay large amounts of money for it. However, I bought this on sale (sorry Paul!) as a buy three get one free deal - I couldn't find a third book I liked, I knew I needed to diet, and it was there. It sat on my bookshelf for months, unread. One particular Sunday, when depression over my weight and my job had made me hit an all-time low I was so desperate I read it. Cover to cover, in one sitting, to my surprise. I burst into tears at one point, embarrassingly, when a particular chapter made me ask myself how I could be so - neglectful? uncaring? - of myself. This is why I'm wary of self-help books, normally, that kind of thing gives me the creeps, but he put it in such a sensible, natural way it caught me off guard. And it made me think, because it was true. Then I listened to the CD, willingly, every day for over a month. The only slightly jarring note I found is that some of the words he uses on the CD are American, not English, and I find it breaks my mood slightly, but it was worth persevering.
Yes, it stated the obvious in some places, but explained it in a way that really made sense to me, at last. Eating for emotional support: he made me spot the triggers, and now I've actually stopped doing it. Eating when I wasn't hungry, being a member of the 'clean plate club': not any more. Yes, it takes will-power as well, of course it does, but I don't feel guilty (oh, joy!) when I eat chocolate or a pizza, and I (usually) don't finish it because I genuinely don't want to, so I don't feel deprived, just smug.
I've lost over two stone and I actually prefer to eat healthily, now; I'm very proud of myself, and grateful to him.
I recommend this: he explains things in a very down-to-earth way, he really does make sense and if you honestly want to lose weight - he will help you do it.

Not quite there!
With this kind of book review I think it's necessary to give a little background of myself and where I was weight wise before trying it. My BMI was about 26/27 so although nt perfect not exactly considered overweight. However I wanted to lose maybe half a stone. I exercise quite a bit so in order to try and lose it I thought cutting down on food might be the way to go.

I have to say it didn't work for me. Maybe my eating habits were not that bad in the first place or maybe I'm one of the people that it just doesn't work for. I did give it a good go for a while with little results in terms of weight.

However, I did find it good in terms of promoting a better self image and increasing self esteem. It helps to give a more balanced sense of yourself and your life, so in that way it is worth a look. The main thrust of the book is to help you lose weight thought which for me it didn't, hence only 2 stars.

He made me thin and happier!
This book has been life changing for me! I have been a seriel dieter and binge eater for as long as i can remember.I used to think "If i stick to this diet and lose weight i will be happy".Then when i fell of the wagon (always!) i would feel like a failure and my self esteem would go even lower.You know the drill.Last year i decided to try something different so i picked up this book.I read it in a couple of hours and what an eye opener those few hours were! I could see how diets were just making my problem worse.Making me more fat and more miserable.So i decided to stop dieting (and save money) and dedicate myself to the system.Today i am 2 stone lighter and easily maintain a size 8 figure.Of course i am ecstatic about this fact but i am even more excited about the changes in my eating patterns.No longer do i fear cheesecake.No longer do i dread going out to eat and feeling left out while everyone tucks into delicious food while i have lettuce.If i want something,ANYTHING then i will have it! I still eat fish and chips,chocolate,ice cream etc.Only i will now wait until i am truly hungry,eat consciously and stop when im full.So simple but so effective! I must say that it does take abit of effort to get used to the rules at first.For e.g i found it hard to work out whether i was hungry physically or emotionally.Give it a few weeks and the system will soon be engraved into your conscious.
The biggest achievement i have got out of this system is that i havent binged once since i got it.I am SO much happier and my self esteem has improved so much! If you have had enough of diets failing you then please give this book a go.It may not work for you but if it does then it will be worth its weight in gold.