100 Great Copywriting Ideas (100 Great Ideas): From Leading Companies Around the World
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Product Description
Are you looking for a great idea or some inspiration to make your marketing and sales literature more effective and cutting edge? Do you need words to move and inspire your employees, shareholders or customers? Words are powerful in any business, but only if you use and implement them in the right way. This book contains 100 great copywriting ideas, extracted from the world's best companies. Each copywriting idea is succinctly described and is followed by advice on how it can be applied to the reader's own business situation. A simple but potenitally powerful book for anyone seeking new inspiration and that killer application.
Product Details
- Amazon Sales Rank: #108422 in Books
- Published on: 2009-12-03
- Binding: Paperback
- 2274 pages
Editorial Reviews
About the Author
Andy Maslen is a professional copywriter and writing coach who works for leading companies. He is the author of Write to Sell (Marshall Cavendish). He lives in Salisbury.



