 | Pour Your Heart into it: How Starbucks Built a Company One Cup at a Time by Howard Schultz
Buy new: £6.83 / Used from: £1.07 A great book on inspiration which shows what you can do if you love the business you are in and manage to translate this feeling into inspiration for your customers. Plus great coffee!
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 | Good Small Business Guide: How to Start and Grow Your Own Business (Business the Ultimate Resource)
Buy used from: £0.01 Concise, practical and essential advice. Well-structured and thought out, a very good asset for your bookshelf.
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 | From Acorns... How to Build Your Brilliant Business From Scratch by Caspian Woods
Buy used from: £0.01 Motivating - a good read for when sales are slow and you start wondering whether this is really worth it. Informal style, easy to read.
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 | Selling the Invisible: A Field Guide to Modern Marketing by Harry Beckwith
Buy used from: £28.95 If you think you don't need marketing, think again - this is a very practical, real-life book on how to market your business and ultimately survive in the market place. Essential.
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 | Losing My Virginity: The Autobiography by Sir Richard Branson
Buy used from: £0.01 Inspiration and things you might never do yourself but wish you could - a very good read, highly recommended
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