I'm not listed as co-author of this one but I'm certainly around, actually changing more than I did in the presentations book. We thought, though, that the amount of first-person material from Rhonda in this one would make it confusing if it had a double-author credit, so I asked them to put my name only on the inside rather than on the cover

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Product Description

This book is for you if:
– You′re currently in the process of starting your own business and want to get things done as efficiently as possible, yet still do them right.
– You want to make certain you take care of all the details of getting a business underway, organize the process, and get some good advice.
– You′re going to start a business soon and need a plan on how to go about it.
– You have an idea for a business but don′t know where to start.
– You already run a business but would like to improve operations, marketing, and/or take care of essential aspects of growing a company.
– You′re a student in an entrepreneurship or small business class and need to launch a complete business in a limited time period.

Six–Week Start Up follows the following topics:

Week 1: Lay the Foundation

(includes identifying personal goals, identifying your strategic position, what are your business values, choosing your company name)

Week 2: Get the Information You Need

(includes contacting industry associations, defining your target market, identifying your competitors and finding suppliers)

Week 3: Cut Through Red Tape

(includes company structure, tax issues, intellectual property, use of sub–contractors and employment law)

Week 4: Take Care of Operations

(includes rent space, home office working, production processes, IT, getting online)

Week 5: Deal With Money Issues

(includes dealing with accountants, credit, bank accounts, financial forecasting)

Week 6: Open Your Doors

(includes developing your marketing plan, the elevator pitch, making sales)

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Product Details

• Amazon Sales Rank: #333426 in Books
• Published on: 2008-05-30
• Original language: English
• Binding: Paperback
• 296 pages