Product Details
The C.R.M. Pocketbook (The Pocketbook)

The C.R.M. Pocketbook (The Pocketbook)
By David Alexander

List Price: £6.99
Price: £6.29 & eligible for FREE Super Saver Delivery. Details

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Average customer review:
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Product Description

Customer relationship management (CRM) seeks to organise a business around its customers. This book describes customer relationship management and explains why businesses are employing it.

Product Details

  • Amazon Sales Rank: #170490 in Books
  • Published on: 2001-10-20
  • Original language: English
  • Binding: Paperback
  • 128 pages

Features

  • New
  • Mint Condition
  • Dispatch same day for order received before 12 noon
  • Guaranteed packaging
  • No quibbles returns

Editorial Reviews

Review
"Brilliant and inspiring even for an organization that has focused on building long-term profitable customer relationships, this book sets the context for the next millennium." -- Mike Norris, CEO, Computercenter pic