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Business, strategy, brand and marketing strategy books
Revenge of Brand XRevenge of Brand X by Frankel
The Dip: A Little Book That Teaches You When to Quit (and When to Stick)The Dip: A Little Book That Teaches You When to Quit (and When to Stick) by Seth Godin
Buy used from: £4.99
The Big Red Fez (A Free Press book)The Big Red Fez (A Free Press book) by Seth Godin
Buy new: £4.34 / Used from: £2.02
The New Marketing Manifesto: The 12 Rules for Building Successful Brands in the 21st Century (Business Essentials)The New Marketing Manifesto: The 12 Rules for Building Successful Brands in the 21st Century (Business Essentials) by John Grant
Buy used from: £1.86
Eating the Big Fish: How Challenger Brands Can Compete Against Brand Leaders (Adweek Book)Eating the Big Fish: How Challenger Brands Can Compete Against Brand Leaders (Adweek Book) by Adam Morgan
Buy used from: £1.72
Purple Cow: Transform Your Business by Being RemarkablePurple Cow: Transform Your Business by Being Remarkable by Seth Godin
Buy new: £5.82 / Used from: £3.60
Permission Marketing: Turning Strangers into Friends and Friends into CustomersPermission Marketing: Turning Strangers into Friends and Friends into Customers by Seth Godin
Buy new: £6.49 / Used from: £4.71
Naked Conversations : How Blogs are Changing the Way Businesses Talk with CustomersNaked Conversations : How Blogs are Changing the Way Businesses Talk with Customers by Robert Scoble
Buy new: £10.53 / Used from: £2.37