Product Details
Customer Relationship Management: How to Turn a Good Business into a Great One

Customer Relationship Management: How to Turn a Good Business into a Great One
By Graham Roberts-Phelps

List Price: £22.00
Price: £18.70 & eligible for FREE Super Saver Delivery. Details

Availability: Usually dispatched within 24 hours
Dispatched from and sold by Amazon.co.uk

7 new or used available from £15.30

Product Description

This title is all about the latest techniques for attracting and retaining customers. It looks at techniques of "customerized selling", how to create a culture of creativity in your business; ideas for customer service skills, how to segment your customers by value, pattern and buying criteria and how to generate a customer culture through the right methods of recruitment and training.


Product Details

  • Amazon Sales Rank: #2253354 in Books
  • Published on: 2001-03-22
  • Original language: English
  • Binding: Hardcover
  • 230 pages