Product Description

This is the definitive book on fashion in the 1940s, covering everything from French style under the Occupation and the âmake do and mendâ mentality, through issues of dress, patriotism and propaganda and the development of faux fabrics and rationing, to the rise of American fashion houses and the creation of Christian Diorâs âNew Lookâ. International attitudes emerge from some 250 illustrations, including period advertisements, images of real clothes, and first-hand accounts from contemporary publications.

Product Details

• Amazon Sales Rank: #39924 in Books
• Published on: 2008-10-27
• Original language: English
• Number of items: 1
• Binding: Hardcover
• 208 pages

Review
`A must for anyone interested in retro fabrics and clothes designs'
--Crafts

Review
`A delight to pore over ... very useful for students ... Fabulously illustrated throughout, it will probably be on the wish list of serious textile departments'

Review
`Those who are interested in fashion history, vintage garments and retro designs will simply love this book! ... lovely'

Customer Reviews

A Reveiw

While not being a particular fan of lots of clothes being `displayed' via the medium of the mannequin - no matter the period appropriateness of such - the broad use of mannequins in this book works particularly well. While viewing the contemporary fashion scene in the likes of Britain and America during WWII in publications of this nature is nothing new, the research that has gone into material for the book has certainly gone a great deal further than that of the `extra mile'. I particularly like the perspectives taken from Germany, Italy, Austria, Czechoslovakia, Canada and even New Zealand, Australia and Japan. The even today revelation that Paris `ignored the war', and to a certain extent continued to move forward fashion's representational mode, is surprising in itself. But perhaps, the actual meaning of this is given little meaning - in terms of what physical clothing of the time looked like - in hitherto publications of this nature, in this book it is well-exampled.

Given the part title of the book, and putting aside arguments as to whether what Christian Dior established with his `New Look' was a good or bad thing for women, the chapter dedicated to the post-war years is certainly not simply `a trotting-out' of the same tired old images heavily featured in other publications. As has been achieved throughout the book, fashion representation, and therefore to a large extent, women's self-defined representation of themselves at the time, is given a broader slant.

A number of the material in the book comes immediately before the 1940s, emphasising the relevancies of the 1930s - and what had gone before - to what was going on in fashion - and within the world as a whole in the 1940s itself. As you would expect, and is obviously furthermore befitting, given the momentous nature of WWII, the period features heavily in this publication. Again, international aspects of wartime fashion - and how this was represented in print media of the time are particularly interesting - emphasising the international nature of the research that has gone in to the book.

In essence, the goal of the book - to show women's fashion of the 1940s period from international perspectives - has been particularly well rationalised and executed in the drawing together of images and text that make this book an essential purchase to anyone interested in what fashions of the 1940s period were actually like. Rather than, for example merely being another gathering of relative glamour and well-to-do people's clothing taken from publications such as international versions of Vogue magazine. Perhaps the only criticism of the book would be the sparse representation given to men's clothing. Given what Anne Hollander suggests as a need to acknowledge developments to both men's and women's clothing, to more accurately understand either - the momentous changes happening to women's social position throughout most of `the developed world' in the first-half of the twentieth century naturally befits that fashion, image and meaning is given the rightful position as a representation of women's self-expression through clothing.