Product Description

This book takes all the logos that were in Rockport Publisher's best-seller, "Logo Lounge 2", and collects them in one small, neat, pictorial handbook for easy reference. There are no lengthy case histories, just logos, logos and more logos. It's a fast-paced book featuring one to six logos per page to allow designers to easily shop for ideas. Logos are among the most important elements a designer can create, so it is no surprise that they are always looking for new, fresh ideas. "Logo Lounge 2" delivers just that. Its predecessor showcased the logos along with the stories of how they came to be; this compact version puts the spotlight on the logos alone, making it the perfect handbook to logo designers.

Product Details

• Amazon Sales Rank: #170703 in Books
• Published on: 2007-09-01
• Original language: English
• Number of items: 1
• Binding: Paperback
• 364 pages

About the Author
Bill Gardner is president of Gardner Design and has produced work for Thermos, Nissan, Pepsi and the 2004 Athens Olympics. His work has been featured in the Museum of Modern Art and many other national and international design exhibitions. He lives in Kansas, USA. Catharine Fishel runs Catharine & Sons, a full-service editorial company that specialises in working with designers and related industries. She is the author of Paper Graphics, Minimal Graphics, Redesigning Identity, The Perfect Package and Designing for Children. She lives in Illinois, USA.

Customer Reviews

Source of Inspiration
Although i have not read either Logo Lounge 1 or 3, I picked up this little book in a book store looking for some inspiration regarding logos and designing new ones.

The logos are grouped together into 21 categories such as people, heads, initials, typography, shapes, animals or arts. This helps for both reference and looking up either seen logos or a type of logo you might need inspiration for.

The types of logos included within the book range from multi-national companies who most people have heard of to local and small companies which use a nice logo.

If you are looking for someone to create you a logo and using this book as a guide, each logo is indexed by design company and a directory contains the location and contact details of all designers.

The actual logos are displayed neatly, in full colour and have been printed well. For inspiration, curiosity or hunting for logo designers, this book is pretty useful!

Very handy little book.
This book serves as an excellent source of inspiration if you are stuck on ideas to get cracking. The logos are divided into categories such as Typography, People, Shapes, Animals etc. which is useful when needing to outline a brand or to show clients examples.

The layout is clear, crisp and precise and the information is easy to obtain.
The over all shape and size allows the book to sit neatly next to your Mac or in the palm of your hand, which is necessary as you will be constantly flicking through!

I liked this book so much I bought the company...well Logo Lounge 3 anyway.

Disappointed
This book is an index to logotypes that dont really stand out, maybe because the layout is too crowded : there are 6 logos per page in equal divided 3 columns ( 2 for logos and one for credits ), in less than A5 size.

The layout should be cleaner, and with fewer logos per page, and the credits take too much space.

It can be valuable for research, since its all categorized.
But I doubt I'll look too much into it.