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E-commerce in Regional Small to Medium Enterprises

E-commerce in Regional Small to Medium Enterprises
By Robert MacGregor, Lejla Vrazalic

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Product Description

"E-Commerce in Regional Small to Medium Enterprises" produces new research results to show that even regional SMEs in developed countries have low e-commerce adoption rates, and that strategic alliances by SMEs play a key role in overcoming the low adoption rate. These issues are of ongoing concern to government departments, specifically in Sweden and Australia, and to SME researchers everywhere.


Product Details

  • Amazon Sales Rank: #2652748 in Books
  • Published on: 2007-05-30
  • Original language: English
  • Number of items: 1
  • Binding: Hardcover
  • 407 pages