 | The Innovator's Solution: Creating and Sustaining Successful Growth by Clayton M. Christensen
Buy new: £14.27 / Used from: £10.00 A master work in framing the innovation problem faced by mature businesses
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 | Dealing with Darwin: How Great Companies Innovate at Every Phase of Their Evolution by Geoffrey Moore
Buy new: £9.19 / Used from: £6.83 Excellent perspective on the different types of innovation according to the market lifecycle
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 | Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant by W. Chan Kim
Buy new: £12.86 / Used from: £7.00 Another useful read for big companies striving to innovate
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 | De Bono's Thinking Course: Powerful Tools to Transform Your Thinking by Dr Edward De Bono
Buy new: £5.08 / Used from: £2.50 Probably should recommend ALL of De Bono's books. Lots of gem ideas.
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 | The Ten Faces of Innovation: Strategies for Heightening Creativity by Tom Kelley
Buy new: £5.96 / Used from: £3.98 Description of the Ideo archetypes, but not sure this is universally applicable to ALL innovation scenarios - has heavy emphasis on physical product, per Ideo heritage.
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 | Big Think Strategy: How to Leverage Bold Ideas and Leave Small Thinking Behind by Bernd Schmitt
Buy new: £16.99 / Used from: £9.99 A bit repetitive, and, like most management books, is too wordy, but has some great insights into how to think of big ideas.
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