Product Description

This book leads the reader through the strategy, process and implementation of design management via an exploration of the required skills, theory and practice of each. Case studies and interviews from leading professionals and corporations have been carefully selected to demonstrate the knowledge in action.

Product Details

• Amazon Sales Rank: #138725 in Books
• Published on: 2006-12-04
• Original language: English
• Number of items: 1
• Binding: Paperback
• 192 pages

Engineering Designer, April 2007
There a few books on design management and none like this. A
`coffee table' volume with excellent figures and pictures throughout.

About the Author
Kathryn Best originally trained as an architect and worked in architecture, interiors and brand consultancy for major international clients. Her role involved translating brands into three-dimensional environments and ensuring that design concepts were carried through to completion. Kathryn is currently course leader in Design Management at the University College for the Creative Arts at Farnham. She has previously lectured at the Bartlett School of Architecture and the Royal College of Art (London), and the Parsons School of Design (New York).

Customer Reviews

A great holistic introduction to Design Management
I am completing my MA Design Management, if this book would have been published two years ago, my life would be so much easier. The author Kathryn Best, has crafted a book which succintly covers the many areas that Design Management touches and as the title suggests, goes through and breaks down strategy, process and implementation from a design management perspective.

It's a hard task to explain design management to anyone, as it covers so many subjects and areas, but by the end of this book, you have a great feeling of understanding and appreciation of the discipline.

The chapters are short and concise and very well layed out, there's no waffle here just to fill the pages, they get straight to the point and cover it enough for you to go off and ponder what she has touched on and develop yourself.

There are good short interviews and case studies throughout the book. One thing that strikes you is the physical size of the book, I expected a small size, but it is slightly larger then A4, which is not a problem, it just means its awkward to read on the bus!

This is not a handbook of Design Management and it's not a theoretical case book on the subject, I'm afraid to say it sits in between the two because it doesn't, but it does work well from both angles.

I reccomend this book to anyone studying, working in or interested in Design Management as a discipline. Wether you are a student, designer, manager, CEO, marketing professional or entrepeneur from whatever industry or discipline, there is something of value in here for you personally and for your business. An excellent read, highly recomended.