Product Description

Almost overnight, blogging has become a social, political, and business force to be reckoned with. Your fellow students, workers, and competitors are joining the blogosphereand making money, influencing elections, getting hired, growing market share, and having funto the tune of 8,000 new bloggers a day. Clear Blogging sets out to answer in nontechnical terms what blogging has to offer and why and how you should blog. If youve never read a blog, but you keep hearing that term on the news, Clear Blogging will show you why blogging has shaken up mainstream media, and how a blogger can end up on CNN. If youre just starting to read blogs, Clear Blogging is your native guide to the blogosphere, covering how to get the best, most interesting information with the least amount of time and effort. The main course of Clear Blogging shows what you stand to gain from blogging, and how you can go from your first post to being welcomed aboard the blogospheres A-list. Whether youre already blogging or youre considering it, youll want to get a copy of this book because it Covers how blogging can improve your job prospects, professional practice, business revenue, company reputation, and the world you live inIncludes over 50 interviews with successful bloggers who are influencing products, policy makers, potential employers, and millions of the general publicall while earning an online reputation and real profitsShows you how to apply the best practices of news gathering to build your blogs reputation and brandIs heavy on the specific benefits of blogging and light on the technological aspects

Product Details

• Amazon Sales Rank: #371540 in Books
• Published on: 2007-02-07
• Original language: English
• Number of items: 1
• Binding: Paperback
• 351 pages

About the Author
Bob Walsh has been a contract software developer in the San
Francisco Bay area for the past 22 years, specializing in desktop
information systems. His company, Safari Software, Inc., has for the past
decade amazingly focused on the same thing, albeit at a higher hourly
rate.

In 2003, as outsourcing finished what the dot.com bust started, he
developed MasterList Standard Version, an Excel-based project and task
management application. Two years and 40,000 users later, Safari Software,
Inc., became a real live tooting micro-ISV by releasing MasterList
Professional, a Windows personal project and task management application
that, unlike traditional time management tools, gives you total control
over your business and personal life while improving how you spend your
time.

Before joining the ranks of the computer industry, Walsh was a reporter for
several news organizations, most worth bragging about being United Press
International

Customer Reviews

An excellent guide to blogging
I advise companies on blogging strategy and this is the best all-round guide to the subject that I've come across so far.

It's very clearly written, full of good ideas and a great guide for anyone who's either thinking about starting a blog, or is already writing one.

I've recommended it to many people over the last year.