Product Description

32" Full 1080p HD LCD TV with BRAVIA ENGINE 3

Product Details

• Amazon Sales Rank: #10195 in Consumer Electronics
• Brand: Sony
• Model: KDL40V5500U
• Released on: 2009-04-17
• Dimensions: 45.19 pounds

Features

• 40" Full 1080p HD LCD Screen
• 1920 x 1080 Resolution
• Eco Settings with Light Sensor
• USB Media Player
• 4 x HDMI Scokets

Manufacturer's Description

A BRAVIA LCD TV is no ordinary television. Design is sleeker, pictures are brighter, details clearer. All BRAVIA televisions are HD Ready as a minimum, with up to 4 HDMI connections, and come with an integrated digital tuner so there is no need for a set-top box to view Freeview TV and radio channels. Most of the BRAVIA LCD TVs feature BRAVIA Sync technology, it takes just one button to turn on your entire Sony home entertainment system, while XrossMediaBar helps you navigate your TV easily with its best-in-class menu screen. After all advanced technology should simply mean technology that does more for you.

Packed with the latest Sony technology, the BRAVIA V5500 lets you experience HD entertainment in all its glory. BRAVIA ENGINE 3 digital processing delivers excellent image quality, with vivid colours and sharper edges. It's DLNA-enabled, allowing it to become the hub of a home network of other compatible devices, so you can enjoy all your music, video and pictures on a whole new level. Meanwhile, a built-in USB Media Player enables you to connect other devices to your TV screen. Plus you can use the AppliCast™ feature to check on-screen RSS feeds of news and other information while you're watching your favourite programmes.

HD1080 gives you the ultimate standard of high definition

HD1080 for cinema quality in your home

High Definition lets you enjoy home entertainment with stunning picture quality and sound. The BRAVIA V5500 goes way beyond the specification of an HD ready TV: its screen resolution of 1920 x 1080 can accept Full HD1080p/24p input signals with no downscaling. In a nutshell, the more pixels you have, the better the resolution, the finer the detail - and the more amazing the experience.

BRAVIA ENGINE 3 for the ultimate HD experience

An LCD television creates pictures by switching millions of pixels on and off. In the V5500 this process is controlled by the BRAVIA ENGINE 3, the latest version of Sony's advanced digital processing technology.

The unique technology of BRAVIA ENGINE 3 optimises the quality of every single scene

Using a collection of unique Sony algorithms it applies a digital perfecting process to reduce noise and produce cleaner images, higher contrast and smoother motion sequences, resulting in enhanced overall performance regardless of source.

Specifically, it analyses each individual scene, controlling the peak brightness level to generate advanced colour and brightness, and optimising the noise level. It also detects and adjusts the overall colour distribution of each frame and smoothes diagonal lines of pixels in fast-moving pictures to prevent jagged edges and bleeding colours.

In short, it delivers exceptional performance in every single scene.

Connect your home with DLNA

Create an entertainment network in your home with DLNA

The BRAVIA V5500 means you can finally create an easy-to-use home network that lets you share music, video and pictures from around the house on your TV. As part of the Digital Living Network Alliance (DLNA), Sony has adopted a universal standard for connectivity that enables your electronic devices, regardless of brand, to 'talk' to one another.

So now it's easy to move files between your TV, PC, printer, music player, phone, camera and more, wherever they are in the home. By integrating your TV into a home network, either wirelessly or via a cable, you can use your BRAVIA remote to find photos on the DLNA-enabled laptop in your bedroom and call them up to your living room TV screen. If you want hard copies, just send them to print on the colour printer in your spare room.

As well as BRAVIA TVs, Sony offers a range of DLNA Certified™ devices such as VAIO notebooks, the Sony Ericsson mobile phone, the PLAYSTATION®3 and the GigaJuke hard-disc drive music system.

Connect USB devices direct to your TV with USB Media Player

More ways to enjoy photos, videos and music with the USB Media Player

The BRAVIA V5500 also comes with a built-in USB Media Player that means you can connect devices directly to your TV. Content from your USB device is transferred directly to your BRAVIA TV, so you can listen to songs, see a slideshow of your favourite pictures or your latest home video clips.

AppliCast™ brings live internet feeds to your screen while you watch TV

AppliCast™ lets you see internet information on your BRAVIA TV while you're watching television. You don't have to switch on your PC - just call up widgets onto the TV screen. Three widgets, including a clock and calendar, are already installed on the on-screen XrossMediaBar and you can add RSS feeds of news, weather and more by connecting your TV to the internet via the Ethernet port at the back. Just select the information you want with your BRAVIA remote and it's right there whenever you need it.

Box Contains

Customer Reviews

Superb all-rounder
Can't beleive nobody has reviewed this yet.

I've had this TV for a week now and was totally amazed when switching it on for the first time. I've read loads of comments on websites and reviews of LCD's suggesting that they take a while to reach optimal performance. The picture on the KDL40V5500 was pin sharp as soon as I switched it on. Both the freeview and Sky SD look superb (colours on Sky a little bright). Set up was very smooth, although it took a while to install the GuidePlus feature, which is better than the usual freeview menu, but not a massive impact on enjoyment (you get to watch the picture as you scroll through the chanel select, which you can sort of do if you just use the Xcross media bar).
So far I have not messed around with factory settings. I don't really feel the need as the backlight doesn't come over too bright, there are no dark corners from backlight bleed, very happy.
I was initially going to buy the KDL40W5500, then read the reviews on input lag issues. As I'm a regular online gamer, this bothered me. Purchased a KDL40W4000 as this has no input lag (almost CRT like) but that developed a fault on the panel and I had to return it to John Lewis (input lag was indeed non-existant).
Then I heard that the KDL40W5500's main problem from input lag was a result of the motionflow 100Hz. The KDL40V5500 doesn't have this feature but has everything else, such as the Bravia 3 engine, DLNA, 24P etc.
I can report that the KDL40V5500 does have some input lag, most of the new panels do, but it very tolerable when the game setting is selected. In fact, the difference between the KDL40W4000 and the KDL40V5500 in terms of input lag was negligable (playing Gears of war 2, not tried it on Unreal Tournament yet, which is a faster game).

I hooked this beauty up to the Sony DAV260-DZ home theatre last night via HDMI and optical, and was totally blown away with the picture quality from the upscaled DVD. Can't wait to get Sky HD now.

Overall, a very nice looking TV. Mines wall mounted and looks great. The picture quality from both Sky SD and freeview is very crisp and from the upscaled DVD and Xbox360 in HD, the picture was fantastic.

Highly recommend this TV.

HIGH QUALITY SONY HD PERFORMER
The first thing you notice about this TV is the quality of the picture on Digital TV from an external aerial. I was watching the Murray Warinka tennis match which was played under the new roof of the centre court at Wimbledon on Monday 29th June 9.30pm on the TV and the grass looked so naturally green with incredible detail on the whole seen.
A while earlier I watched a Blu-ray disc called 'Earth', a natural history film made by the BBC and all the scenes were crystal clear. In particular I can still remember the detail of the Polar Bears' coats and the clarity of the snow flakes.

The guide Plus is an excellent feature and a vast improvement to the ordinary Electronic Programme Guides we have on other TV sets. We do not really play games in our house unless we have the grandchildren visit, then a games console will be connected, so we are not really worried by motion blurr and hence could not justify the extra £200 or so to buy the W series Bravia with motion flow correction. we could not really notice any problems with fast moving images.
Instead this money was better spent on the maching Blu-ray player.

The energy saving features are a good idea; when there is long periods of no picture, it fades to BLACK screen and the BANNER(INFO) dims. I must say how impressed I am with the contrast ratio (60,000:1) specified, but you need to see for yourself how black the background is and then how white the whites are.

Connections are provided at the back left (your left)panel and also near the edge, with four HDMI inputs and others, but only two SCARTS for those of us who still have older equipment. My not so old SHARPE 30" TV which it replaces has a MEDIA BOX which sat on the equipment rack shelf and therefore gave access at the front via a concealed flap for when you needed to connect any AV equipment such as a camera or games console.
This is a design feature I think SONY and the other competitors should incorporate. Obviously not all connectors but some could be brought round the front for convenience. However we will come up with a solution to this problem so that people are not fiddling about behind the set in case it was to topple over!!

My other disapointment is the fact that the sound lacks any body to it (no bass)whilst the top and midrange is quite clear. I think this is probably clever marketing by Sony and the other competitors to get you to buy a Home Cimema Audio System. Well, in my case it has worked, because after experiencing the wonderful pictures, you just have to have the sound to go with it and therefore I am looking for a reasonable priced one to go with it. Yes, you guessed it, another Sony!!

To enjoy this TV set yoo must invest in a Blu-ray player and movies to play on it, which is what we have done. In addition we have have ordered sky+HD and so we look forward to this.

Connecting leads are required as you do not get any with the TV set, especially for the HDMI inputs. So you need to make an estimate of how many you might need to begin with. I suggest you start with a minimum of two HDMI connectors, one for your Blu-ray player and one for a PS3 console/ SKY+HD box. If you get the Home Cinema System, then you might as well double this to four HDMI leads and one or two Optical audio leads. By the way, buy high speed HDMI leads, there are some excellent value good quality PLATINUM ones I found on Amazon which were reduced from £20 to about £10 each and are gold plated.

All in all we are very pleased with the performance of this TV set and especially our venture into the world of High Definition TV. This Sony has proved to be excellent value for money and did I mention the three years guarantee you get as well when you register it with Sony. So welcome to world of HD and the extra spending you will have to make on the new media. In fact we are going to watch The Dark Knight and Transformers and that mouthwatering EARTH again, but this time with improved sound.

Pretty impressive
Easy to set up, good quality picture and some nice features. The stand is very sturdy and the swivel feature is such a good idea. You have to have your own sound system though but this is a given for most LCD's.