HD Ready 1080p
LG HD Ready 1080p (Full HD) provides 1920 x 1080p picture resolution Delivering incredible picture clarity and vibrant colours. This results in up to 5 times the picture clarity and detail in comparison to standard definition. 1080p television is the only way to fully experience the true potential of high definition gaming and Blu-ray, taking you even closer to the action.

LG TV Intelligent Sensor Technology built-in. View Larger

Intelligent Sensor
With Intelligent Sensor, the TV picture automatically adjusts when room conditions change. Intelligent Sensor optimises the brightness, sharpness, colour and contrast of the picture within your viewing environment.

This helps to protect against eyestrain, and the TV will use up to 69.5% less power (TUV tested).


Freeview/Digital
With LG, you’ll be ready for the digital switchover. By 2012, all areas of the UK will receive TV in digital as opposed to analogue. Freeview is a subscription free service which brings up to 48 digital TV channels including ITV2, E4, BBC3, and Film4, plus 24 digital radio stations, no contract and no satellite dish.

To check if you can receive Freeview in your area, text your postcode followed by your house number or name to 83331* or visit www.freeview.co.uk


Invisible Speaker
The front bezel works as a speaker, replacing the normal speaker grill. With the Invisible Speaker System, the speakers are embedded in strategic spots underneath and around the front bezel. They enhance the audio by increasing the ‘sweet spot’ to give a wider and richer sound field. This speaker system provides a clean and fashionable design compared with traditional side or bottom speaker designs.

Energy Saving Recommended
LG TVs help you save money and the environment. An Energy Saving Recommended Integrated Digital Television (IDTV) can save around £7 a year and 20 kilograms of CO2 each year compared to a similar TV and set top box; they are amongst the most efficient in their class. There are over 16 million terrestrial digital TV receivers in the UK, and if these were upgraded to IDTVs it would save around £112 million in energy bills. With energy-saving features such as ‘Video Mute’, mechanical power-off switch and ‘Intelligent Sensor’, LG has one of the largest ranges of TVs registered to the Energy Saving Trust’s Energy Saving Recommended scheme. To gain entry to the Energy Saving Recommended scheme products have to meet strict criteria to ensure that they are amongst the most efficient in the market place. Check www.est.org.uk for more information.

USB
The USB 2.0 feature allows you to connect a USB mass storage device to your LG product in order to play audio (MP3) files and display JPEG images.