| Some great books on marketing - both theory and application. | ||
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| Ogilvy on Advertising (Vintage)
by David Ogilvy | Confessions of an Advertising Man
by David Ogilvy | Positioning: The Battle for Your Mind
by Al Ries £6.39 |
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| Marketing Warfare
by Al Ries £9.11 | Differentiate or Die
by Jack Trout | Let's Get Real or Let's Not Play: The Demis...
by Mahan Khalsa |
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| Strategy Safari: A Guided Tour Through the ...
by Henry Mintzberg | The World is Flat: The Globalized World in ...
by Thomas Friedman | The Undercover Economist
by Tim Harford |
The Guru's of Marketing
