Product Description

For decades Marks & Spencer was unassailable. It was the most successful retailer in the world. Its clothes were a byword for affordable quality and its food halls pioneered ready-prepared meals. It cared for its staff, the City loved it - the company was the perfect British success story. But then so suddenly that it took everyone by surprise Britain's best loved chain went down the tube. Customers abandoned the shops - suddenly they were they were dowdy, the staff deserted in droves and the shares plummeted. What went wrong?

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Product Details

• Amazon Sales Rank: #343556 in Books
• Published on: 2002-05-02
• Original language: English
• Binding: Paperback
• 284 pages

Amazon.co.uk Review
Judi Bevan's The Rise & Fall of Marks & Spencer tells the storyof how the distinctively bright green figurehead of British retail got the blues. From humble beginnings, Marks & Spencer became the UK's leading department store, famous for its ready meals, woolly jumpers and no-frills underwear. However, the British chain suffered a dramatic reversal of fortune starting in the late 1990s, with tumbling profits, poor sales and a series of boardroom bust-ups. Judi Bevan's intelligent and thoughtful analysis of the Marks & Spencer story covers the financial rise and fall of the retailing icon, but it's the personalities and relationships that made Marks & Spencer different. This was the first British retailer to offer staff hot meals at lunchtime and to organise holiday trips abroad for its workers. Yet, M&S also ruled with a rod of iron: staff were expected to be punctual, efficient, polite and--most dangerously of all--to unquestioningly follow orders from above. It's this colonial-style rule that ultimately led Marks & Spencer into disaster and The Rise and Fall carefullydetails each step down the path. While the Gap and Next were making inroads on the British high street, M&S was still in a world ofchauffeur driven managers and carpeted executive offices.

It was evident to journalists visiting Baker Street duringthis time that much of the company still looked longingly backward. Visitors would be escorted along seemingly endless corridors, with their closed doors on either side, by a uniformed female minder who would transport them into the care of the white-gloved waiters on the seventh floor. The atmosphere reeked of imperial Britain.

As the family interest in the company declined, a generation of middle managers fought and back-stabbed their way into the boardroom, not always in the best interests of the company. With more than 50 years of history to cover, it's not surprising that Judi Bevan's tale can occasionally become confusing, but this is morethan made up for by the level of detail: from the controversial cheap home loans offered to directors to the regimented positioning of oranges on the fruit aisles, this is as compelling as business gets. --SallyWhittle

Review
'It is a case study that every organisation should read - from Coke to the BBC - with a market share so big it can only fall' Richard Northedge, Sunday Business 'The story of how Britain's most admired business lost friends and forgot how to influence people is vividly told by Judi Bevan. .... She shows how M&S became a prisoner of its history and then a parody of it.' Christopher Fildes Daily Telegraph

Financial Times
'Fascinating portraits of the individuals involved'

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Customer Reviews

A fascinating story, well-told. What happens next?
This is a fascinating story, and the author does it justice. The downfall of M&S is partly explicable by rational analysis, partly the interaction of personalities, and partly because the store lost its appeal to its customers though nobody really knows why. Most Brits (at least) feel some kind of loyalty to M&S and would feel deprived if it disappeared - which means that whatever your reason for reading the book, you won't be disappointed.
Well-presented, properly edited, professional production - an uncommon pleasure nowadays.

A great story, with plenty of food for thought
Above all, this is an engrossing read, with a strong clear style, a classic 'rise and fall' plot, and characters much more interesting than the media drones that people most modern novels. It also serves as a marvellous mirror on the history of Britain over the last 100 years.

The business reader will find many lessons in the narrative -- above all about the dangers of forgetting the product and the customer and of getting enmired in office politics and stragegy instead.

Enlightening insight of the downfall of a once great company
As a supplier to Marks and Spencer during the 50's, 60's and 70's, this book brings back so many memories of the good times which Marks and Spencer enjoyed. The personnel mentioned, the suppliers and of course the politics, played such an important part in the history of a once great company and this book so clearly shows what was right in the past and what went so badly wrong. A very interesting read, but sad, so sad!