Product Description

Salespeople need answers, fast! Now, one book brings together all the proven, tested, instant answers they'll ever want: Little Red Book of Sales Answers. This is the legendary Jeffrey Gitomer, the world's #1 sales presenter and author of the inspirational 250,000-copy bestseller Little Red Book of Selling. This new book goes beyond anything Gitomer's ever done, offering 99.5 quick, fun-to-read, real-world answers guaranteed to make sense, and make money! You'll discover the best ways to leave voicemail...ask for appointments...start presentations...follow up...ask for the sale...respond to angry customers...earn referrals...Here are perfect answers for establishing rapport...improving humor and creativity...making cold calls...getting past gatekeepers...controlling phone conversations...overcoming price objections...recognizing buying signals...using the Internet...getting reorders...finding role models and mentors... becoming a better writer...picking the right contact software...ordering the right business lunch...creating stand-out proposals...setting goals...adding value in every possible way. In your business, you can't afford to settle for the second-best approach. This book provides an extension of a successful brand by moving from a generic selling book to a book that gives a personal, practical guide to fulfilling your goals.

Product Details

• Amazon Sales Rank: #101019 in Books
• Published on: 2006-03-09
• Original language: English
• Number of items: 1
• Binding: Hardcover
• 208 pages

From the Back Cover

Every salesperson on the planet, at some point during their sales day, needs an answer or 10 about what to do in a given selling situation. But there's a big difference between AN answer and the BEST answer. I have compiled 99.5 BEST ANSWERS to the barriers salespeople face every day.

These answers will get you from:
What do I do next?

to:
Where is the bank so I can deposit this money?!

Salespeople need answers, fast! Now, one book brings together all the proven, tested, instant answers they'll ever want: Little Red Book of Sales Answers. This is the legendary Jeffrey Gitomer, the world's #1 sales presenter and author of the inspirational 250,000-copy bestseller Little Red Book of Selling. This new book goes beyond anything Gitomer's ever done, offering 99.5 quick, fun-to-read, real-world answers guaranteed to make sense, and make money!

You'll discover the best ways to:

Here are perfect answers for:

• establishing rapport
• improving humor and creativity
• making cold calls
• getting past gatekeepers
• controlling phone conversations
• overcoming price objections
• recognizing buying signals
• using the Internet
• getting reorders
• finding role models and mentors
• becoming a better writer
• picking the right contact software
• ordering the right business lunch
• creating stand-out proposals, and
• setting goals, and
• adding value in every possible way.

In your business, you can't afford to settle for the second-best approach. This book provides an extension of a successful brand by moving from a generic selling book to a book that gives a personal, practical guide to fulfilling your goals.

About the Author
Jeffrey Gitomer is the world's leading expert on selling. He is author of the 300,000+ copy best-seller Little Red Book of Selling, as well as The Sales Bible, and Customer Satisfaction is Worthless, Customer Loyalty is Priceless. Gitomer gives over 100 presentations a year, ranging from annual sales meetings to customized seminars. His customers range from Coca-Cola to Cingular Wireless, Wells Fargo Bank and IBM to Mercedes Benz. His syndicated weekly column, "Sales Moves," is read by more than 4,000,000 people each week; his weekly e-zine, Sales Caffeine, reaches 80,000 subscribers. He has been a contributor to Entrepreneur and Selling Power magazines.

Customer Reviews

Straight-shooting advice from sales guru Gitomer
Sales expert Jeffrey Gitomer isn't reinventing the sales wheel; he's just showing you how it turns. Whether you've been in sales for five weeks or five years, you know what questions you want answered: "How do I make a cold call?" "When do I ask for the sale?" "How do I get referrals?" Gitomer answers these questions and more, succinctly and thoroughly, with a mix of common sense and hard-won experience. He doesn't provide shortcuts or a magic sales formula. Rather, he advocates hard work and preparation. His no-nonsense, conversational text is easy to understand and usually right on target. Although the book is sprinkled liberally with self-promotion (after all, he is a salesman), we believe that it's still a must-read for salespeople. Thumb through it often and keep it on your desk.

Dip in and out for a little inspiration
Great book if you want some instant knowledge. It's simply written in digestible chunks so you can dip in and out and read whenever you have a spare five minutes. It applies more widely than sales as it's a source of positive encouragement and inspiration - some might find it a little cheesy but then inspiration is often a little cheesy but it works.

A must read
The Little Red Book of Sales Answers: 99.5 Real World Answers is a must read for anyone that is involved in Selling. An MD should give a copy of this to all his sales people. An excellent reference book. Easy to read ,common sense,and factual. Jeffrey Gitomer is very good at what he does.