Social Cognition: Understanding Self and Others (Texts in Social Psychology)
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Product Description
An ideal text for undergraduate- and graduate-level courses, this authoritative yet accessible volume examines how people come to know themselves and understand the behavior of others.
Product Details
- Amazon Sales Rank: #127676 in Books
- Published on: 2004-11-04
- Original language: English
- Number of items: 1
- Binding: Paperback
- 612 pages
Editorial Reviews
From the Back Cover
An ideal text for undergraduate - and graduate - level courses, this authoritative yet accessible volume examines how people come to know themselves and understand the behavior of others. Core social psychological questions are addressed as students gain an understanding of the mental processes involved in perceiving, attending to, remembering, thinking about, and responding to the people in our social world. Particular attention is given to how we know what we know: the often hidden ways in which our perceptions are shaped by contextual factors and personal and cultural biases. While the text's coverage is sophisticated and comprehensive, synthesizing decades of research in this dynamic field, every chapter brings theories and findings down to earth with lively, easy-to-grasp examples.
About the Author
Gordon B. Moskowitz, PhD is Associate Professor of Psychology at Lehigh University.



