Product Details
Virtually Free Marketing: Harnessing the Power of the Web for Your Small Business

Virtually Free Marketing: Harnessing the Power of the Web for Your Small Business
By Philip R. Holden

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Average customer review:
Due out in Sept - this is the new book we keep going on about... it's with the publishers right now and worth ordering if you have a small or micro business and you want to use the web to make it grow.

Product Description

For many small business owners, marketing can seem like something only for the 'big boys' and the Internet a foreign country. There is a lot you can do, however, to spread the word online about your products and services without spending a fortune in the process. Virtually Free Marketing takes the reader step-by-step through marketing and selling their own products and services effectively on sites such Amazon, eBay, Google and Facebook, covering essential issues such as: understanding marketing and the 'new' Web starting a blog creating your own website social networking tapping into free or inexpensive sources of help online Accessible, practical and very effective, Virtually Free Marketing is a must-read whether you're running a small company, club, non-profit organisation or social enterprise.


Product Details

  • Amazon Sales Rank: #346309 in Books
  • Published on: 2008-09-30
  • Original language: English
  • Number of items: 1
  • Binding: Paperback
  • 272 pages

Editorial Reviews

From the Author
How would I recommend this book? Well, of course I think it's quite well written. However, I think the real value is in giving those who run small businesses a simple step-by-step guide to getting their business online. The great thing is that anyone can do this at 'virtually' no cost - so just get on a do it!
Once you've bought the book (or you've given it as a gift to someone who is planning to start a business, non-profit or club) then you can also go online at ww.pleasewalkonthegrass.com and ask me questions directly. It's like 'irtually free'consultancy!

About the Author
Philip Holden is the co-author of Marketing and PR on a Shoestring. Philip is programme director for the MA in Marketing Communications at the University of Greenwich, London, and devised the marketing component of their MBA in small business management.


Customer Reviews

Virtually Free Marketing5
Virtually Free Marketing: Harnessing the Power of the Web for Your Small Business

This book taught me new things about using the Web for marketing in business. I found that Holden not only understands new technology, but also is clearly a marketer. I would recommend this book to anybody who is in business or even thinking of starting a new business. This book not only points out the advantages of new applications, but also the pitfalls. This is a must read if you serious about business.