Product Description

Do you want to learn the ins and outs of Google advertising to make your products and services available for up to 180 million searches per day? Do you want to take advantage of over 60 tips and tricks to dominate selling on Google, the world’s most popular search engine?

Whether you are new to Pay-Per-Click advertising or a seasoned marketer, Google Advertising A-Z will show you how in a quick and easy format loaded with charts, guides, hyperlinks to free Internet advertising tools, tables and over 60 tips and tricks to maximizing your Return-on-Investment. See why Pay-Per-Click advertising is exploding on the Internet and why small businesses worldwide are adopting it as their primary sales tool.

Here is but a sampling of the topics covered:
*The key to getting #1 placement on Google
*How the time of day affects your Cost-Per-Click
*The no cost Froogle advantage
*Secrets of Zeitgeist
*Lose nothing by advertising on the Content Network
*Examples of great ad titles
*The best keyword placement within the Bodylines
*Definitive ad stylization
*Tricks to keyword plurals and misspellings
*Essential guide to Google foreign countries and languages
*25 examples of ads that work on Google and those that don’t
*AdSense Tricks
*The colors that will wreck your Image Ad campaign
*How to budget and control your monthly spending
*Get your marketing materials included free in Google Catalogs
*And a whole lot more. . .

Product Details

• Amazon Sales Rank: #253891 in Books
• Published on: 2005-01-01
• Original language: English
• Number of items: 1
• Binding: Paperback
• 104 pages

Synopsis
"Google Advertising A-Z" provides over 60 definitive tips for advertisers to get the most AdWords and Image Ads clicks at the lowest cost. Here are but a few of the A-Z topics covered: The Huge Business Potential of Google Advertising, Build Brand Identity for Free on Google, The Froogle Advantage, Market Your Way to Success Using Google Catalogs, Zeitgeist Marketing Data, The Key to Getting No.1 Placement on Google, How the Time of Day Affects Your CPC, Definitive Ad Stylization, Trademark Use Guide, Free Google Advertising Tools, and Industry Examples of Crucial Advertising Dos and Don'ts. If you want to beat your competition by getting more clicks on your Google ads at the lowest cost, "Google Advertising A-Z" is a must.

Customer Reviews

This book will stop you losing money with adwords
It's not often that l actually give a review of e-books to my ezine & newsletter lists at Mentor Magic, but this e-book has really good content and advice , the image ad tips were really on the spot, it's the same advice as l give my membership and does achieve what it states, getting more clicks at a lower price. I like to keep my eye on the latest moves with Google and adwords and this publication helped.
regards PeterNichollsOnline www.opt-in-listbuilder.com