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A Game of Two Halves: Football Fandom, Television and Globalisation (Comedia)

A Game of Two Halves: Football Fandom, Television and Globalisation (Comedia)
By Cornel Sandvoss

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Product Description

Cornel Sandvoss considers football's relationship with television, transnational capitalism and the importance of football fandom in forming social and cultural identities to present football as a reflection of postmodern culture and globalization


Product Details

  • Amazon Sales Rank: #228330 in Books
  • Published on: 2003-09-11
  • Original language: English
  • Number of items: 1
  • Binding: Paperback
  • 224 pages

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From the Back Cover
In A Game of Two Halves, Sandvoss considers football's relationship with television, its links with transnational capitalism, and the importance of football fandom in forming social and cultural identities around the globe. He presents the phenomenon of football as a reflection postmodern culture and globalization.Through a series of case studies, based in ethnographic audience research, Sandvoss explores the motivations and pleasures of football fans, the intense bond formed between supporters and their clubs, the implications of football consumption on political discourse and citizenship, football as a factor of cultural globalisation, and the pivotal role of football and television in a postmodern cultural order.