 | This is Social Media: Tweet, Blog, Link and Post Your Way to Business Success by Guy Clapperton
Buy new: £7.76 / Used from: £6.24 My own book - intended as an introduction to social media for owner/managers of small businesses who don't want to have to learn computing to run their business
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 | Twitter Means Business: How Microblogging Can Help or Hurt Your Company by Julio Ojeda-Zapata
Buy new: £9.46 / Used from: £8.05 Excellent book focusing on the Twitter side of social networking, again an excellent read for beginners
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 | Twitter Power: How to Dominate Your Market One Tweet at a Time by Joel Comm
Buy new: £10.79 / Used from: £8.08 An excellent guide to Twitter for marketing - there's plenty here whether you're new or experienced
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 | Throwing Sheep in the Boardroom: How Online Social Networking Will Transform Your Life, Work and World by Matthew Fraser
Buy new: £11.19 / Used from: £5.99 As much a social study on the changes in business psychology as a practical guide, I love this book for its analysis of how we're making social media evolve
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 | Search Engine Optimization for Dummies by Peter Kent
Buy new: £11.97 / Used from: £10.11 Getting your website seen and into those vital rankings is a pain. Peter Kent explains calmly and sensibly how it can be done, and doesn't shrink when it's going to be difficult.
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 | The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly (New Rules of Marketing & PR: How to Use Social Media, Blogs,) by David Meerman Scott
Buy new: £7.76 / Used from: £5.00 Bypassing us 'proper' journalists? It's happening, and this book tells you how to make the most of it.
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 | Facebook Marketing: Leverage Social Media to Grow Your Business by Steve Holzner
Buy new: £7.96 / Used from: £10.59 If you've decided to market through Facebook here's an escellent guide on how to do it
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 | Social Media Marketing: An Hour a Day by Dave Evans
Buy new: £10.98 / Used from: £10.03 Some of my recommendations are very theoretical; this one's rigidly practical
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 | Driving Results Through Social Networks: How Top Organizations Leverage Networks for Performance and Growth (JB US nonFranchise Leadership) by Robert L. Cross
Buy new: £12.71 / Used from: £12.47 Very much a guide for the professional marketer. A useful focus for the right reader
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 | Social Network Analysis: A Handbook by Professor John P Scott
Buy new: £19.69 / Used from: £17.98 A classic in network analysis - not for the faint-hearted!
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