Product Description

An innovative behavioral approach to leadership from the bestselling author of Bringing Out the Best in People

Management guru Aubrey Daniels delivers a proven, scientifically grounded approach to great leadership with Measure of a Leader. This book turns conventional leadership wisdom on its head, showing how to focus on the behavior of followers to craft a powerful leadership style.

Structuring their message around the indicators of follower behavior that predict a leader's influence, Aubrey and James Daniels show exactly how to impact the growth of a business, its customers, and the marketplace. Even more important, the authors' system gives managers the tools to adapt the approach, creating positive behavior that can improve the performance of their people. Managers are transformed into leaders, creating a legacy that perpetually generates greater momentum, commitment, initiative, and reciprocity throughout an organization.

• Includes leadership examples from top companies such as Blue Cross, NASA, Roche, and Westinghouse

“For anyone anxious to achieve long-term results. . .this book should be your everyday playbook!”-John R. Schueler, president, publisher, and CEO, ANG Newspaper Group

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Product Details

• Amazon Sales Rank: #249778 in Books
• Published on: 2007-01-01
• Original language: English
• Number of items: 1
• Binding: Hardcover
• 224 pages

From the Inside Flap
"The greatest leader is not one who does great things. He's the one who
gets people to do great things."-President Ronald Reagan

With executive turnover at an all-time high, corporations are facing a
leadership crisis that cannot be fixed by relying on the old stand-by
qualities of personality and profits. Aubrey Daniels and James Daniels, the
foremost authorities on behavior in the workplace, present a revolutionary
new model of leadership that targets the behavior of followers.

Based on the authors' 30 years of pioneering work with leading
organizations, Measure of a Leader reveals how to lead more effectively by
becoming a critical observer of human behavior. Turning conventional wisdom
on its head, Daniels and Daniels provide a scientifically grounded approach
to measuring the effect of your actions on your people-and then using that
information to inspire above-and-beyond performance.

The authors present "12 Measures" designed to provide the best possible
forecast of your impact on your business, your customers, the marketplace,
and your leadership legacy. Divided into four key categories, these
measures give you the power to take necessary action:

Momentum: how well do your followers respond to your direction?
Commitment: are your followers focused on your goals?
Initiative: are your followers working together?
Reciprocity: are your followers collectively working with the leader?
You'll also gain valuable inspiration for motivating your employees through
real-life examples from leading companies such as NASA, Roche, and
Westinghouse.

Great leaders bring out the best in their people. Measure of a Leader gives
you groundbreaking methods for creating a workplace where your followers
live out the vision and values of your organization.

From the Back Cover
[flap copy]

“The greatest leader is not one who does great things. He's the one who gets people to do great things.”-President Ronald Reagan

With executive turnover at an all-time high, corporations are facing a leadership crisis that cannot be fixed by relying on the old stand-by qualities of personality and profits. Aubrey Daniels and James Daniels, the foremost authorities on behavior in the workplace, present a revolutionary new model of leadership that targets the behavior of followers.

Based on the authors' 30 years of pioneering work with leading organizations, Measure of a Leader reveals how to lead more effectively by becoming a critical observer of human behavior. Turning conventional wisdom on its head, Daniels and Daniels provide a scientifically grounded approach to measuring the effect of your actions on your people-and then using that information to inspire above-and-beyond performance.

The authors present “12 Measures” designed to provide the best possible forecast of your impact on your business, your customers, the marketplace, and your leadership legacy. Divided into four key categories, these measures give you the power to take necessary action:

• Momentum: how well do your followers respond to your direction?
• Commitment: are your followers focused on your goals?
• Initiative: are your followers working together?
• Reciprocity: are your followers collectively working with the leader?

You'll also gain valuable inspiration for motivating your employees through real-life examples from leading companies such as NASA, Roche, and Westinghouse.

Great leaders bring out the best in their people. Measure of a Leader gives you groundbreaking methods for creating a workplace where your followers live out the vision and values of your organization.

[back cover]

Inspire, Motivate, and Activate Above-and-Beyond Performance from Every Employee, Team, and Company

Today's corporations are looking in the wrong places for effective leadership. Measure of a Leader reveals why effective leadership is not about personality or the bottom line; it is about how people react to what we do and say. Based on more than 30 years of pioneering work with organizations all over the world, the authors deliver a groundbreaking, field-tested approach that gives you the tools to craft a powerful leadership style, one that you'll use to

• Create profitable habits and optimize performance at every level of your organization
• Generate greater momentum, commitment, initiative, and reciprocity
• Impact your customers and the growth of your business
• Inspire your followers to go above and beyond the call of duty
• Build leadership skills that leave a legacy

“Finally! A book that speaks to the true measure of a leader. Daniels and Daniels use the rigor of scientific human behavior to reveal how we can provide leaders with the tools to produce extraordinary results. For anyone anxious to achieve long-term results through the discretionary efforts of their employees, this book should be your everyday playbook!”-John R. Schueler, President, Publisher & CEO, ANG Newspaper Group

About the Author

Aubrey C. Daniels is the author of the bestselling management classic Bringing Out the Best in People. His management consulting firm, Aubrey Daniels International, works with business leaders around the world. Daniels is an internationally recognized expert on management, leadership, and workplace issues. He has been featured in The Wall Street Journal, The New York Times, Fortune, and on CNN and CNBC.

James E. Daniels, Vice President and Senior Consultant with Aubrey Daniels International, has developed productivity and quality improvement systems for corporations across the globe. He is coauthor (with Daniels) of the definitive behavioral text Performance Management: Changing Behavior That Drives Organizational Effectiveness.