Product Details
How to Do Everything with Your eBay Business

How to Do Everything with Your eBay Business
By Greg Holden

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Product Description

Here's your chance to capitalize on the Internet economy by clearing out your basement or cashing in on your hobby. This work teaches you the ins and outs of marketing online, improving graphics and text, and protecting yourself from fraud. Use chat rooms and Web pages to spread the word about your auctions. Use online payment services and build a dependable reputation. Author Greg Holden shows you step-by-step how to mine eBay's 50 million registered users for profit-and possibly even a new career.

Product Details

  • Amazon Sales Rank: #770009 in Books
  • Published on: 2003-06-01
  • Original language: English
  • Number of items: 1
  • Binding: Paperback
  • 448 pages

Editorial Reviews

From the Publisher

  • Set up escrow accounts, weigh the pros and cons of using payment services like Authorize.net and Paypal, and protect yourself from fraud.
    Make sales easy for overseas customers by understanding currency exchange, translation services, time differences, and customs and tax requirements.
    Improve auction results through professional-quality graphics, Web pages, chat rooms, and researching previous sales.
    Featured throughout the book will be sidebar profiles of successful eBay businesspeople, providing valuable advice to readers.

    From the Back Cover

    Turn the satisfaction and excitement of online sales into a lucrative small business and possibly even a full-time job! This step-by-step resource will help you start selling like a pro on the world's biggest e-commerce site. Establish a seller's account, post attention-getting auction listings, and build confidence among bidders. Then, learn and apply the secrets of successful brick and mortar businesses. Boost sales with techniques such as no-reserve selling and letting the market determine price. Plus locate inventory, implement marketing tricks, and drum up free advertising so you can stand out from the competition.


    -Profit from the excitement of live auctions
    -Attract bids with clear images, great descriptions, and attention-grabbing headings
    -Expand your existing business and open up new sales possibilities
    -Learn the ins-and-outs of reserve, no reserve, and "Buy It Now" pricing
    -Accept credit card payments
    -Ship safely and quickly, and follow through with feedback
    -Open up your own Web store and create your own Web site with a free host
    -Protect yourself from fraud and use online payment services
    -Keep your business legal
    -Manage debits and credits to save on taxes

    About the Author
    Greg Holden (Chicago, IL) is the founder and owner of his own small business, Stylus Media, which specializes in creating Web pages for other small businesses. He has written extensively on eBay and online auctions as well as e-commerce, especially from the perspective of new business owners or entrepreneurs. Holden is the author of 16 books including Starting an Online Business for Dummies (over 100,000 copies sold), FrontPage Plain & Simple (27,000 copies sold), and Small Business Internet for Dummies.

    • Customer Reviews

    Tremendous Help5
    * Easy to follow
    * Extremely comprehensive
    * Covers all you need to get started with your ebay business
    * Very clear illustrations
    * Comprehensive text