Product Description

"The Radio Station" explains how radio stations operate from the inside-out, from technology to operations, and from sales to syndication. It offers an overview of how government regulations effect radio stations today, how radio stations have adapted to new communications technologies, and the basics of who does what at a radio station. Now in its sixth edition, it has received much acclaim by radio educators and practitioners from around the United States. This new edition features a cover to cover update, including new material on satellite radio, the shift from analog to digital technologies, Internet use,and most recent regulatory changes in the industry. Additionally, the new edition includes expanded sections on Internet radio, digital broadcasting, satellite programming, station clustering and consolidation, the wireless newsroom, industry economics and statistics, digital production equipment, revised station classifications, and rules and regulations. The new Sixth edition is a complete update of this classic textbook. It is a candid guide to the internal workings of radio stations. The new material covers current industry trends such as satellite radio, Internet use, and digital technologies. It features a new spectacular "Instructor Manual" for Professors which includes but is not limited to: sample syllabi, teaching notes, tests questions, performance components, production components, projects and case studies.

Product Details

• Amazon Sales Rank: #1436501 in Books
• Published on: 2004-12-11
• Original language: English
• Number of items: 1
• Binding: Paperback
• 355 pages

From the Author
Feedback
I'd love to hear from anyone as to what you think of my book and how you think it might be improved. It is the most widely read book on its subject in the country, and I wish to keep it that way. So drop me an E-mail with your comments and suggestions. THANKS!!!!

About the Author
Michael C. Keith, PhD., ranks among the most prolific authors on the subject of broadcast media, in particular radio. He is Senior Lecturer of Communication at Boston College and is author of over a dozen books including Voices in the Purple Haze, Signals in the Air, Talking Radio, and the classic Focal Press Textbook, The Radio Station. With Robert Hilliard he has coauthored Waves of Rancor, Global Broadcasting Systems, and The Hidden Screen. He is the author of numerous journal articles and served in a number of editorial positions. He is the past Chair of Education for the Museum of Broadcast Communication and a former broadcaster.

Customer Reviews

A great guide to the inner workings of radio stations.
A concise and candid guide to the internal workings of radio stations and the industry. A comprehensive blueprint, this book details the functions performed successfully within well run radio stations.

This new edition updates and expands a classic text acclaimed by radio educators from around the world. New sections on radio and the Internet, AM stereo, cable and satellite radio, niche formats, mergers and more. Includes illustrations, feature boxes and quotes from industry pros.

a very good book to learn the art of broadcasting
We used this book in broadcast collage and i still use it today to keep fresh i covers the diffrent areas of the broadcast station and is a very helpful book to have around so yes get a copy today for when you need to refresh your self or just want to learn the art of the broadcast station I know i will be ordering another copy soon :)