Product Details
Greens Scottish E-commerce Handbook (Greens Professional Publishing)

Greens Scottish E-commerce Handbook (Greens Professional Publishing)
By W.S. MacRoberts

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Product Description

This publications focuses on Scottish e-commerce - providing the user with a guide to the maze of constantly developing best practice and regulation surrounding this area. It presents advice on formulating an e-commerce strategy and how to establish the appropriate IT infrastructure, and provides guidance around key compliance issues, such as marketing, pricing, operations and resourcing. The text is backed up by case studies and examples throughout.

Product Details

  • Amazon Sales Rank: #3916500 in Books
  • Published on: 2000-11-30
  • Original language: English
  • Binding: Paperback
  • 130 pages