Product Description

Introduction to Information Technology second edition is based on the fundamental premise that the major role of information technology (IT) is to support employees, regardless of their functional area (e.g. sales, marketing, accounting, HR) or level in the organization. The unique theme of "What′s in IT for me/ IT′s About Business" provides relevance for majors and non–majors. The text takes a hands–on approach with the popular Virtual Company, has strong coverage of e–commerce, an excellent variety and volume of examples, a strong website with real world applications and cases, and a presentation that makes the material accessible through an attractive design. The text shows IT through a global perspective and emphasizes the importance of making connections among individuals, groups and organizations. The text is ideal for undergraduate business majors with no prerequisite computer courses, and the new edition builds upon the advantages of the previous edition by further tying the text together with the online material.

Product Details

• Amazon Sales Rank: #1537953 in Books
• Published on: 2002-09-09
• Original language: English
• Number of items: 1
• Binding: Hardcover
• 592 pages

From the Back Cover
IT takes the stage in business!

In today’s businesses, Information Technology is one of the hottest ticket in town. Successful management of IT can mean the difference between making it big, or not making it at all. And no other text does a better job of highlighting the critical impact of IT on today’s businesses and the relevance of IT to students’ careers, than Turban, Rainer, and Potter’s INTRODUCTION TO INFORMATION TECHNOLOGY.

Now redesigned, revised, reorganized, and updated with the latest wireless technologies and new technology trends, the Third Edition of this popular text makes IT relevant and engaging for all students, regardless of their major.

Features

• Club IT: The new web–based Virtual Company case for the Third Edition gives students the opportunity to develop IT solutions for a simulated music venue called Club IT, which presents live music and DJs. Students are “hired” as consultants for the club and asked to work on IT projects.
• Mobile, Wireless and Pervasive Computing: These technologies are rapidly spreading and changing information technology. A new chapter on Mobile, Wireless, and Pervasive Computing (Chapter 6) is right at the cutting–edge of these exciting business developments.
• Relevance: The authors explain why IT is important to all individuals and functions within an organization by relating topics to specific business majors (finance, marketing, MIS, production/operations, HR, etc.) in every chapter.
• New Interactive Learning Sessions: These new online exercises provide interactive cases that support the content in each chapter of the text. They include interactive drag–and–drop exercises, simulations, and animations that help students visualize IT processes.
• Business Extra Select: This online feature allows instructors to package the text with software applications lab manuals, cases, articles, and other real–world content, from sources such as Harvard Business School cases, Fortune, The Economist, The Wall Street Journal, and much more. Instructors can combine the Third Edition with the content you choose to create a fully customized textbook. Go to www.wiley.com/college/bxs for additional information.

About the Author
Efraim Turban is currently a Visiting Scholar with the Pacific Institute for Information Systems Management College of Business University of Hawaii at Manoa. He obtained his MBA and Ph.D. degrees from the University of California, Berkeley. His industry experience includes eight years as an industrial engineer, three of which were spent at General Electric Transformers Plant. He also has extensive consulting experience to small and large corporations as well as to foreign governments. In his 30 years of teaching, Dr. Turban has served as Distinguished Professor at Eastern Illinois University, and as Visiting Professor at UCLA, City University of Hong Kong, Nanyang Technological University in Singapore, Hong Kong University of Science and Technology, and University of Miami. He also taught at UCLA, USC, Simon Fraser University, and California State University, Long Beach and has held permanent positions with Lehigh University, Simon Fraser University, and Florida International University. Dr. Turban was a co–recipient of the 1984/85 National Management Science Award (Artificial Intelligence in Management). In 1997 he received the Distinguished Faculty Scholarly and Creative Achievement Award at California State University, Long Beach. He was the co–chair of the 1999 International Conference of Electronic Commerce. Dr. Turban has published over 100 articles in leading journals. He has also published 21 books, including Electronic Commerce 2004: A Managerial Perspective.

R. Kelly Rainer, Jr. is George Phillips Privett Professor of Management Information Systems at Auburn University, Auburn, Alabama. He received his BS degree in Mathematics from Auburn and his Doctor of Dental Medicine for ten years, Professor Rainer returned to school and received his Ph.D. at the University of Georgia. He has published numerous articles in leading journals. His current research interests include health care informatics and information technology security.

Richard E. Potter is Assistant Professor of Information and Decision Sciences in the College of Business Administration at the University of Illinois at Chicago. He received a bachelors degree in psychology from California State University–Hayward, and an MS in Management degree and Ph.D. degree in Management and Management Information Systems from the University of Arizona. Dr. Potter was a Postdoctoral Fellow at the University of Michigan’s School of Public Health and Visiting Scholar and Adjunct Professor of MIS at the University of Arizona’s Keller School of Management. He also served Mexico’s ITESM system as Director of Research and Doctoral Programs at their Mexico City Graduate School of Business.
Dr. Potter’s current research interest is cognition and behavior in the electronics environment, with emphasis on performance assessment and intervention with electronically supported groups, and cultural effects on collaborative technology use. He has published in a number of leading scientific journals, has authored numerous book chapters, and has presented his work in academic conferences around the world.

Customer Reviews

A business studies textbook, not very useful to other people
Buy this book if you are an American student of Business Studies, and it is your set textbook. Otherwise, think carefully about what you want.

If you want to be able to nod knowingly when a buzzword comes up in conversation, then this book covers lots of them. Unfortunately, you may not learn enough to dare to open your mouth about a topic, but nodding should be safe. The problem is that this book tries to cover the whole of IT, and 600 pages just aren't enough even with the support of a website (now obligatory for IT textbooks).

If you want a jumping-off point to introduce you to the wide world of business use of IT, then you can buy this book and use the website and the links to extra material at the end of each chapter, compensating for the American bias as you go. Please also compensate for the strange bias that relegates computer security to a chapter at the end, squashed in with ethics and the impact of computers on society. Another topic you must tackle on your own is the fields of expertise of IT professionals and why you should rely on them and not on ideas picked up from books called "Introduction to ..." .

If you want to know about a particular aspect of business use of IT, then you will be better off picking a book that covers that smaller area in more depth. If you want to know about the whole of IT, you may well be better off getting a series of such books -- the packing density of facts in this one swamps important principles that other authors may have room to put over more effectively.

If your interest is more IT and less business, then try another book. This book was written by business lecturers, and it shows.

In conclusion, this book was written for a specialist audience of business students who will have to answer a multiple-choice test on each chapter. If this doesn't include you, then you may well prefer to look elsewhere.