Product Description

This text is intended to demonstrate to the reader that fresh ideas and solutions to work-related problems are within reach and that a fresh perspective can be gained on work, after doing the contained exercises.

Product Details

• Amazon Sales Rank: #497485 in Books
• Published on: 1999-03-01
• Original language: English
• Number of items: 1
• Binding: Paperback
• 128 pages

Review
"The "Instant Series" is the answer for everyone who needs to produce a tangible improvement in a very short time. Each easy-to-use guide offers a concise introduction before moving on to the core exercise section - about 70 exercises, to be done both by individuals and groups - a vital tool to achieve instant success." -- Staffing It

From the Publisher
The Instant books are the answer for everyone who needs to produce a tangible improvement in a very short time. Each easy-to-use guide offers a concise introduction to it's subject before moving swiftly on to the central exercise section - with every activity rated for it's 'fun factor' - which has made the series such a success with managers, trainers, facilitators and anyone wanting to see a result- now! Each title contains around 70 simple exercises (to be done both by individuals and groups) which take from five minutes to 30 minutes to complete and require few, if any, props. Each is explained clearly, with tips for feedback, outcome, and variations, and given a star rating of between one and four to assess the benefits of each according to differing criteria.

Excerpted from Instant Creativity by Brian Clegg, Paul Birch. Copyright © 1999. Reprinted by permission. All rights reserved
Depending on your point of view, the prospects for business are terrifying or elating. Once upon a time, business life was a bit like being on a train, moving from station to station according to a timetable. Now it's a roller coaster that has lost its guard rails. There has never been more pressure. Competitive pressures as more new ideas, more new competitors hit the market. Cost pressures as customers demand more for less. Customer service pressures as those pesky customers expect good service on top of all the savings. Time pressures as blossoming technology compresses everything from communications to the manufacturing cycle into less and less time. There's only one way out. Creativity. It's not fanciful to state that without creativity there are very few companies in existence today that will still be around in a few years time. Change is the name of the game, and innovation is what is needed to stay above water as yet another wave of change hits the shore. Without creativity you are going to be wheeling out the same old solutions to problems. Sorry, won't work - the problems are changing under your feet, and the opposition is getting better all the time. And you'll be pushing the same old products and services. Sorry again. They're already out of date. Creativity isn't a nice-to-have, it's a survival factor.

Customer Reviews

A really great, usable handbook for creativity
This book has the great advantage that it is so easy and ready to use. It really is a handbook. If you're involved in trying to get people to think creatively at work, it's the sort of book to keep on your desk all the time. It's very grabbable.

The content is concise and well preseented, and the book has some good index features to help you pick the creativity technique you need.

Best creativity handbook on the market
This book is a goldmine of creativity techniques and excercises. It is practical and as I have used it at work, I have really get a sense that I am tapping into the years of experience of the authors. This is no academic book, but a pragmatists "how to" guide. I have dipped into it and immediately put its recommendations into practice to good effect.