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CIM Advanced Certificate (Stage 2) Paper 7 Marketing Communications: Study Text (Cim Study Text)
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| List Price: | £19.95 |
| Price: | £16.96 & eligible for FREE Super Saver Delivery on orders over £5. Details |
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Product Description
BPP liaise closely with the senior examiners to ensure that the study texts contain complete syllabus coverage. This edition has been updated in the light of an in-depth review by the CIM. Features include: CIM syllabus; guidance notes extracts; scene-setting chapter introductions; key concepts; action programmes; chapter round-ups; and "marketing at work" real-life examples.
Product Details
- Amazon Sales Rank: #2537405 in Books
- Published on: 2003-06
- Original language: English
- Binding: Paperback
