Product Description

Madonna has long been accepted as a pop culture icon, but this text postulates a greater cultural importance by analyzing her as a postmodern myth. This work examines how Madonna methodically discovered and constructed herself (often rewriting her past), the nature and extent of her ambition and the means she used to reach her goals. It also details the way in which she organized her own cult (borrowing from the gay community), devised her artistic output, and cunningly targeted different audiences. It also studies the fundamental contradiction - virgin or vamp? saint or prostitute? - that fuels Madonna's career and describes how Madonna reflects today's society, its contradictions and its attitudes toward sexuality and religion.

Product Details

• Amazon Sales Rank: #788098 in Books
• Published on: 2002-11-30
• Original language: English
• Number of items: 1
• Binding: Paperback
• 264 pages

Customer Reviews

Tremendous book !
Beware: "Madonna as Postmodern Myth" is not a biography! In this book GC Guilbert analyses Madonna as no one has ever done before. He takes every video especially and looks at it with a microscope. You can't help wondering at times if he isn't a bit excessive in his pronouncements, but it's great fun to read. I thought I could never be surprised or shocked by anything anyone might say about Madonna, I was wrong. I loved the passage about Madonna and drag queens in particular. Perfect Christmas present for your niece who's such a big Madonna fan and goes to college.