Product Description

Everyone wants to be charming - but most people don’t realize just how dramatically charm can improve both their social lives and business relationships

In The Power of Charm, personal success expert Brian Tracy gives readers the tools they need to become more captivating and persuasive in any situation. From mastering body language to energising negotiation skills—and everything in between—this powerful book shows how anyone can become more charming, and make their greatest dreams come true.

An extremely accessible and affordable new book by Tracy on a personal success topic he has never written on before. Brian's most popular success books, such as Focal Point and Goals, focus on a single simple skill or behaviour. In fact, Eat that Frog is his top seller, and it—like The Power of Charm—is a short, affordable little book...and it has sold, and sold!

Product Details

• Amazon Sales Rank: #33600 in Books
• Published on: 2006-03-01
• Original language: English
• Number of items: 1
• Binding: Hardcover
• 144 pages

About the Author
Brian Tracy is one of the world’s most celebrated and successful speakers, a prolific bestselling author, and a leading consultant on personal and professional development. He has given more than 4,000 talks and seminars in 42 countries, and has worked with more than 1,000 companies worldwide.

Arden is known as “the guru of speech coaches” and has trained more than 1,000 executives in public speaking.

Customer Reviews

Charm your way into enhanced relationships and power
You could read Brian Tracy's basic handbook on charm in about an hour and come away with several elementary, but applicable, communication techniques. Even better, you can put his techniques to use immediately. Charm is the glue that unites the contents of this basket of basic communication skills and scraps. While it's a little gimmicky, the idea of being charming sounds just lovely. Co-author Ron Arden, a former actor and director, adds some solidity with valuable anecdotes about creating a stage presence. While parts of the content will seem familiar to you if you've already read a few books on interpersonal communication, this manual offers novices a fast overview and a good look at the basics. We recommend this useful book as a way to become charming without going to charm school.

good read
as probably with lots/all of these kind of books it does not reveal any magic tricks. the things explained are simple and sound quite logic when reading. nevertheless are lots of these things neglected when communicating and quite easy to reintroduce in the own communication techniques.
especially the part of the physical signals that are sent out during communication are quite interesting and actually made me watching people on tv to spot them.
i just finished the book (easy read, also for not native speakers !) and cant tell how much i will benefit from it. however i am motivated to start actively integrating the practices in my daily life!
reading recommended !

Very Effective
This book is short and goes straight to the point. The advice is simple and very easy to follow. My job involves a lot of contact with customers and after trying out a few of the techniques I began noticing that people were warming to me, especially my work colleagues, they come up to me and start opening up, tell me all sorts of things and trusting me with secret stuff. My favorite technique is the eye flip, after doing it to a colleague and tasking them how attentive I was to her she said that it was like only the two of us were in the staff room (which we weren't). All in all a good book which will increase your confidence and thus improve your socializing skills, it also helps with your speech, I used to stutter a lot but now it has decreased considerably.