Product Details

• Amazon Sales Rank: #88613 in Books
• Published on: 2008-06-01
• Original language: English
• Number of items: 1
• Binding: Hardcover
• 304 pages

Review
The Royal Society Science Book Prize-winner will be announced a week today...We humans can recognise around 10,000 different smells, with the blind being even more sensitive, and smokers substantially less. Or at least, that's what we believe: in reality, those are among the many myths and exploded by Gilbert in this wide-ranging review. But he does more than merely debunk: he shows how, for example, scent has the ability to influence us even when we can't consciously detect it. Oddly, however, there's nothing on one of the great mysteries of scent science: how air fresheners work. --The Daily Telegraph, 8 September 2009

This book is rich in anecdote and scholarship and the writing is not to be sniffed at either --The Guardian, 8 September 2009

"In this entertaining and enlightening journey through the world of aroma, olfaction expert Avery Gilbert illuminates the latest scientific discoveries and offers keen observations on modern culture."
--New Scientist, 8 July 2009