Product Description

This is the UK and European version of Harvard Professor Greg Mankiw's best-selling and highly regarded US economics text 'Principles of Economics'. Professor Mankiw's classic text has been adapted and developed by a leading European economist, Professor Mark Taylor of Warwick University. Features that made the US text so successful with students and lecturers will continue to add value to your learning experience. These include:

- The clear, relaxed, coversational writing style, specifically aimed at driving you to understand the politics and science of economic theories throughout your studies.

- The classic ten principles of economics - introduced in Chapter One and then referred to throughout the book - to reinforce your understanding of key economic principles.

- How the book gets you to think about your everyday life in economic terms.

- How the book constantly applies the economics you have learnt to relevant case studies and brings your attention to relevant press articles.

Whilst it provides discussion of the US and the rest of the world where appropriate, 'Economics' has a distinctively European flavour:

- Reflects UK and European economic institutions and policy.

- Adopts familiar language and cultural references for a UK and European readership.

- Mainly uses the euro in discussions throughout the book.

- Predominantly uses UK and European case studies and press extracts.

- Includes a section devoted to common currency areas and European monetary union.

Please note this ISBN does not contain access to the Global Economic Watch resource centre. Please see ISBN (9781408018422/140801842X) for this resource.

Product Details

• Amazon Sales Rank: #48040 in Books
• Published on: 2006-01-25
• Original language: English
• Binding: Paperback
• 896 pages

Ian Smith, University of St. Andrews
"This is a highly accessible, uncluttered and student-friendly principles text ... and the material presented is excellent."

Hilary Ingham, Lancaster University
"The authors provide excellent coverage of the core topics ... an excellent text."

Linda Yueh, University of Oxford
Well-suited for the European market. Highly recommended."

Customer Reviews

Wonderful
Having just started an Economics undergraduate degree, I was having a little trouble finding a worthwhile textbook. I bought Economics by David Begg due to my Lectures being heavily based on it, but found that I didn't like it so much. Then I remembered this book. It was one I'd used when studying Economics at GCSE, when I wowed the class with my knowledge of concepts such as arbitrage. Now as soon as I started perusing through this book, I realised how good it really was. The content is so easily understood, the writing style so fluid and is a joy to read. The examples used are explained in detail, but not in style which makes you want to burn the book, but in fact continue reading and reading and reading.

Others may disagree with my opinion, and that's fair enough. But From my personal, but also objective view, having compared it to a few others, I found that this was the best textbook for my style of learning.

I'm sure if any others decide to purchase it, they will be equally as happy, and will benefit profusely from the quality of the book.