Product Description

Successful marketing is vital to the survival of every business: the more you market your products and services, the greater your potential to make money. However, many business owners lack the time and the budget to implement a full-blown marketing plan. That's why professional marketing consultant Andrew Griffiths created this jargon-free guide. It contains 101 simple, practical marketing ideas, most of which can be implemented at low cost. All the ideas are tried and tested and are based on proven marketing techniques that are used around the world every day. The beauty of these ideas is that they don't take up a lot of time and very few of them require any special skills. Readers can open at almost any page and start working on a marketing idea that will bring in more business immediately. The bite-sized pieces of information are perfect as a source of inspiration for business owners who want to be proactive about marketing their business but who aren't sure where to start.

Product Details

• Amazon Sales Rank: #309508 in Books
• Published on: 2000-10-01
• Original language: English
• Number of items: 1
• Binding: Paperback
• 272 pages

From the Author
This books success is due to it's simplicity
This books success is due to it's simplicity

About the Author
Andrew Griffiths is a professional marketing consultant. His company, The Marketing Professionals, provide practical and creative marketing advice and solutions to both large corporations and small business operators.

Customer Reviews

Amazing Marketing Book!
This book is the best marketing book I have ever read. Full of ideas, most of the 121 ideas are simple and cheap to put in place it's a must for any small business!

Essential Small Business Reading
Well written and easy to follow, most of ideas were very good. It's definitely a good book if you are looking for simple, inspiring ideas that are cheap and quick to implement. It is written in an easy to follow style, where you quikly go to whichever section you choose, and will undoubtedly be used again. A must read for small businesses on a tight budget.

A Sensational book that will make you money
This book is really well written, humourous, simple and very practical. There are 121 marketing and motviational tips that I could use immediately. They don't cost much to implement and they work. My wife is using the book for her small business and she has had instant results. A rare find that is very, very good.