 | The Study Skills Handbook (Palgrave Study Skills) by Cottrell
Buy new: £6.49 / Used from: £5.08 Key study skills textbook, which will answer all your first year questions.
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 | Social Research Methods by Alan Bryman
Buy used from: £15.75 Comprehensive introduction to research skills
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 | Research Methods for Business Students by Mark N.K. Saunders
Buy used from: £10.00 An older, cheaper edition which covers the application of research for business
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 | Advertising by Tony Yeshin
Buy new: £32.99 / Used from: £32.89 THE advertising key textbook
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 | Persuasive Communication by Paul A. Mongeau
Buy new: £30.40 / Used from: £27.28 Persuasive Communication
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 | Consumer Behavior: Concepts and Applications by David Loudon
Buy used from: £6.00 Consumer Behaviour
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