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Business, strategy, brand and marketing strategy books
Revenge of Brand XRevenge of Brand X by Frankel
The Dip: A Little Book That Teaches You When to Quit (and When to Stick)The Dip: A Little Book That Teaches You When to Quit (and When to Stick) by Seth Godin
Buy used from: £5.19
The Big Red Fez (A Free Press book)The Big Red Fez (A Free Press book) by Seth Godin
Buy new: £5.24 / Used from: £2.17
The New Marketing Manifesto: The 12 Rules for Building Successful Brands in the 21st Century (Business Essentials)The New Marketing Manifesto: The 12 Rules for Building Successful Brands in the 21st Century (Business Essentials) by John Grant
Buy new: £9.99 / Used from: £4.20
Eating the Big Fish: How Challenger Brands Can Compete Against Brand Leaders (Adweek Book)Eating the Big Fish: How Challenger Brands Can Compete Against Brand Leaders (Adweek Book) by Adam Morgan
Buy new: £17.99 / Used from: £11.37
Purple Cow: Transform Your Business by Being RemarkablePurple Cow: Transform Your Business by Being Remarkable by Seth Godin
Buy new: £4.49 / Used from: £3.50
Permission Marketing: Turning Strangers into Friends and Friends into CustomersPermission Marketing: Turning Strangers into Friends and Friends into Customers by Seth Godin
Buy new: £8.54 / Used from: £4.99
Naked Conversations : How Blogs are Changing the Way Businesses Talk with CustomersNaked Conversations : How Blogs are Changing the Way Businesses Talk with Customers by Robert Scoble
Buy new: £11.04 / Used from: £8.05