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Software Entrepreneurs
The Business of Software: What Every Manager, Programmer and Entrepreneur Must Know to Succeed in Good Times and BadThe Business of Software: What Every Manager, Programmer and Entrepreneur Must Know to Succeed in Good Times and Bad by Michael A. Cusumano
Buy new: £12.65 / Used from: £9.99
Read this book first ! The best book on how the Software Industry works (and how people make money) by a country mile !
Crossing the Chasm: Marketing and Selling Disruptive Products to Mainstream Customers (Harper Business Essentials)Crossing the Chasm: Marketing and Selling Disruptive Products to Mainstream Customers (Harper Business Essentials) by Geoffrey A. Moore
Buy used from: £11.10
Compulsory reading for anyone starting a software company. Not all of the book is applicable to a start-up but reading this book will shape your mind in a very positive way.
Microsoft Secrets: How the World's Most Powerful Company Creates Technology, Shapes Markets and Manages PeopleMicrosoft Secrets: How the World's Most Powerful Company Creates Technology, Shapes Markets and Manages People by Michael A. Cusamano
Buy used from: £0.12
Love them or hate them, Microsoft have been a huge success. This book details the reasons for MS's success. By two highly qualified authors who had access to many internal MS documents.
High Tech Start-up: Creating Successful New High Tech CompaniesHigh Tech Start-up: Creating Successful New High Tech Companies by John L. Nesheim
Buy used from: £3.07
Great book about starting up a technology company. Quite US focused but that's where the action is. The industry figures presented in in the first two chapters are fantastic.
Art of the Start, TheArt of the Start, The by Guy Kawasaki
Buy new: £10.82 / Used from: £11.08
A simple book by own of Apple's main guys. However the simplicity is a bonus because many other books are overly complex.