 | Principles of Marketing by Dr. Frances Brassington
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 | Relationship Marketing: Creating Stakeholder Value (Chartered Institute of Marketing (Paperback)) by Martin Christopher
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 | CIM Handbook of Strategic Marketing (Professional Development) by COLIN EGAN
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 | Managing the Non-Profit Organization: Practices and Principles by Peter F. Drucker
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 | Cases in Operations Management by Robert Johnston
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 | Principles of Marketing: European Edition (Pie) by Philip Kotler
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 | Market-Led Strategic Change: Transforming the Process of Going to Market by Nigel F. Piercy
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 | The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market by Michael Treacy
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