Product Description

without a business plan no bank, venture capital house, or corporate parent will consider finance for start up, expansion or venture funding.

the business plan workbook has established itself as the essential guide to all aspects of business planning for entrepreneurs, senior executives and students alike. based on methodology developed at cranfield school of management and using successful real-life business plans, the business plan workbook brings together the process and procedures required to produce that persuasive plan. the case examples have been fully updated and include a cross section of businesses at various stages in their development, making the book invaluable reading for anyone in business - whatever their background.

Product Details

• Amazon Sales Rank: #80971 in Books
• Published on: 2008-06-03
• Original language: English
• Number of items: 1
• Binding: Paperback
• 416 pages

Commerce & Industry
"Brings together the processes and procedures required to write a business plan."

Review

“brings together the processes and procedures required to write a business plan.”

commerce & industry

“a pleasing read, unlike many other books on this topic…full of practical and professional advice.”

professional manager

“highly informative and instructive.”

city business magazine

City Business Magazine
“Highly informative and instructive.”

Customer Reviews

An excellent investment for any would be business planner!
This book is a really worthwhile investment for anyone creating a business plan. In my line of work I am constantly amazed at the incredibly low number of UK businesses who actually have 'practical plans' for their future, which of course means they are missing out on dramatic growth and profit opportunities. The old adage is true - fail to plan and plan to fail. This book could change all that and should therefore be essential for any business owner\managers bookshelf - (after they've read and used it of course!) It's an enjoyable read, particularly if you're the kind of reader who usually finds 'business' planning and management books too theoretical and 'dry' in tone. This book is very easy to read and follow, with useful 'real' examples. By actually doing the worksheets, you really focus on what matters. This is an eminently sensible and practical book and I've already recommended it to several friends for their businesses. There should be more 'business' books written like this!

Does not keep to the subject of the business plan itself.
The cover claims to contain assignments to help you construct the plan. Instead the book gives general business assignments including writing flyers and how to do basic book keeping. Actually putting a business plan document together is eventually covered in the last chapter over 10 pages and consists mainly of an example table of contents and the advice to wear a suit to present to investors. Not what I expected from the cover!

More than a Business Plan
This book is good for its intended purpose of working through the process of producing a Business Plan, but it turns out to be a bonus in many more ways. The main bonus is the process itself which makes you look properly at your business on the way to making a final Business Plan. It is this process which gives you ideas and tactics which will change your business and the way you run it, even if you never go all the way and create the Business Plan. Make the most of it and see how good your business ideas really are by applying some of the questions raised by the various chapters in this book. A bonus all round in my opinion.