Product Description

"How To Start And Run A Small Book Publishing Company" begins where many self-publishing books leave off. Peter Hupalo, author of "Thinking Like An Entrepreneur" and the owner of HCM Publishing, teaches the business aspects involved in operating a small book publishing company.

"How To Start And Run A Small Book Publishing Company" will help you understand:

* Inventory Accounting In The Book Trade
* Just-In-Time Inventory Management
* Turn-Key Fulfillment Solutions
* Tax Deductible Costs In Publishing
* The Basics Of Sales And Use Tax
* Profitable Book Pricing
* Standard Terms In The Book Industry
* Working With Distributors And Wholesalers
* Cover Design And Book Layout
* Book Promotion And Marketing
* How To Select Profitable Authors To Publish
* The Printing Process
* The Power Of A Strong Backlist
* How To Value A Copyright
* And Much More!

Whether you're starting your first book publishing company or are an experienced publisher, "How To Start And Run A Small Book Publishing Company" provides valuable insight into the book publishing industry that will help you succeed.

Product Details

• Amazon Sales Rank: #200636 in Books
• Published on: 2002-08-30
• Original language: English
• Number of items: 1
• Binding: Paperback
• 160 pages

Customer Reviews

The worst cover design ever
Quite informative, but it should have a subtitle in the shape: and how NOT to design a book cover and a book layout if you're a small publisher.
The design of this book is frankly beyond all ridicule, it looks like a DIYer made it (probably the author himself). This, on its own, should look alarming for any author with self-publishing dreams.

Goes Beyond "Aiming at Amazon" - Great Value for Money
For any self publisher, or indeed small publisher of other people's work, who wants to go beyond Aaron Shepard's excellent "Aiming At Amazon" and into the world of offline commercial publishing, this book is essential reading. Dealing as it does with the basic business principles of marketing and finance as well as the details of the publishing world, it is a very useful guide for those new to the business.

My only quibble is that it is essentially written for the American audience and, in terms of tax and other matters, this makes it of limited use to the UK and European markets. Having said that it still is, in my own experience, one of the best books in its field and great value for money.