Product Details

• Amazon Sales Rank: #366315 in Books
• Published on: 2007-07-13
• Original language: English
• Number of items: 1
• Binding: Paperback
• 156 pages

Customer Reviews

Fistfuls of free internet marketing advice


The great thing about Steve Weber's new book 'Plug Your Business' is that it's chuck full of practical ideas on how to maximise your internet marketing for free.

He organises the suggestions from the most effective, simplest and quickest at the beginning to the more unusual and more difficult later on. As you gain more confidence using his on-line marketing ideas, you can advance to some of the less familiar ones - refining and tweaking as you progress.

MySpace is where he suggests you begin and he provides plenty of tips and hand-holding to get you started promoting your business on-line without spending a dime. In fact, throughout his book, he strongly advises against
throwing money at internet promotion as a way of cutting corners.

Do-it-yourself may involve a steep learning curve if this is your first exposure to internet marketing, but if you keep this book beside you as your main reference guide, help is always at hand.

Steve Weber says that no one should expect over-night success, but if you keep plugging away, within a few months you should expect to see good results.

And remember Bill Gates' comment: 'There are only two kinds of businesses - on-line ones and out of business ones.'

Terry Oliver
author of IN HOT PURSUIT
www.3rdageworld.com

Worth a read
Okay but not great. Brent Sampsons book `Sell your book on Amazon' Is not only a more `well rounded' piece. It covers the subject matter more efficiently and offers better reference on the subject.
If you are a real Myspace Fan then you will enjoy it but I found it a bit of a one trick pony.
However, If you have the time to follow its advice, it will probably sell a few copies of your book so its worth a read.

Superficial Coverage and Missed the Point
I returned this book withing a couple of hours of receiving it.

The content barely addresses the topic suggested by the title and the treatment of each topic is very lightweight. In all honesty, this is a book giving a basic introduction to blogging, social networking, etc. from the end-user's point of view and there are other books that do a more thorough job here.

I didn't feel that it covered the topic of marketing a business. From my quick scan, I only saw information and hints and tips that I'd found from general web searches in the past.