Product Description

A punchy, humorous, and probing look at the nature of religious belief, by the author of the massively successful Whatever You Think Think the Opposite. In a series of brilliant visual episodes, Paul Arden investigates the questions that have persisted since our earliest days. As ever, he is a master of compression, getting us to scratch our heads as he examines our relationship to the divine.

Product Details

• Amazon Sales Rank: #48780 in Books
• Published on: 2007-11-01
• Original language: English
• Number of items: 1
• Binding: Paperback
• 128 pages

Review
Brilliant, bad, charming, irascible and totally off the wall, Paul Arden is an original with extraordinary drive and energy, blessed with a creative genius allied to a kind of common sense that just isn't, well, common (Roger Kennedy, Saatchi and Saatchi )

About the Author
Paul Arden was executive creative director for many years of the advertising behemoth Saatchi and Saatchi. He has written two previous books, and now owns a photographic art gallery in West Sussex. He continues to be in high demand as a public speaker on matters relating to the creative industries.

Customer Reviews

It Gets You Thinking...
I loved this book and by the time I got to the end, Paul Arden's conclusion was what I suspected all along. If you think it's not for you, he isn't asking you to believe in God, even if you you're a staunch atheist. You'll find this book gives you food for thought. It's so easy to read (10 mins tops!!!) and he asks all the right questions.

Ummm?
Having read Paul's two books on creative thinking, this was not as interesting or as mind opening. In fact it's not at all in the same category as it's about God. A few interesting ironies about religion (many I've read before). The comment about the price different religions charge - Christianity is free, Scientologists demand all is an interesting marketing thought. It's tone is a bit mixed. And yes you can read it in 20 minutes. Though I read mine in the bathroom, cheaper than a taxi. Sadly, Paul is now on the other side having died recently. A great loss to the creative community.

A bit of balance, please...
Okay, this book won't change the world or finally resolve the debate over the existence of God. But, hey, what do you expect from a book with this title and at a cost of £3.99? So, previous 1-star reviewers, get some perspective. Likewise, it is definitely not a 5-star either. On balance, I'd say a 3.5 or a 4, so it has to be a 4. As with a fellow reviewer, I too have all Arden's books. For anyone new to him, expect a very different and personal slant on whatever subject Arden is tackling - and here it is Arden's take on the concept of God. Some stuff you'll definitely disagree with, but I suspect Arden would be disappointed if that wasn't the case.